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Flipping the script on deepfake technologies

September 21, 2021

2-MINUTE READ

In brief

Embracing the possibilities of synthetic data

Generating value with deepfake technologies

Product development

Labs has used synthetic data to speed up product development while exploring more possible formulations than before.

Improving AI systems

Synthetic data is used to train machine learning systems when there isn’t enough real data available, or it isn’t practical to obtain.

Artistic enhancement

Deepfake technologies can support customized content for more inclusive communication and wider reach.

Maintaining privacy

Companies can use synthetic data sets for modelling and analysis without exposing real data.

Synthetic data can generate value in many enterprise applications, across many industries

Preparing for larger impact

Looking forward

Marc Carrel-Billiard

SENIOR MANAGING DIRECTOR – ACCENTURE TECHNOLOGY INNOVATION AND ACCENTURE LABS

Marc is the global lead for Technology Innovation & Accenture Labs, the company's dedicated R&D organization.


Edy Liongosari

GLOBAL MANAGING DIRECTOR – TECHNOLOGY INNOVATION GROWTH AND STRATEGY LEAD

Edy is the Technology Innovation Growth and Strategy Lead and Chief Research Scientist.

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