The Guide

Explore the changing realities of travel in our digital travel industry magazine.

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Case study: Banyan Tree Group

Upgrading the traveler experience with NFTs
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Compass: Travel blog

Why the metaverse (really) matters for travel

The metaverse is the next defining moment for the travel industry. Accenture's Fannelie Gerard explains why.

Introducing the next travel adaptation

How travel companies can increase their readiness factor to address new traveler expectations and the weight of the world.

Why data can make or break travel sustainability

As travelers demand more in the way of sustainability, data becomes a competitive asset to drive trust amongst consumers. Accenture explains how.

Previous issues

In our previous issues of The Guide, we explore how travel leaders can navigate the changing dynamics of the industry and position themselves for growth.

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Embark: Travel, Tech and Trust podcast series

Travel experts break down cloud beyond the technology.

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