Health consulting

Accenture´s COVID-19 Consumer Health Experience Survey 2020 indicates that health systems that evolve to meet new consumer experience needs can expedite financial recovery and capture patients from competitors, potentially increasing their revenues by 5% to 10% pre-COVID levels within 12 months—which, for a $5 billion health system, would mean between $250 million and $500 million in additional annual revenues.

The global pandemic greatly accelerated the adoption of digital healthcare—but will it persist? The Accenture 2020 digital health consumer research showed the rapid rise of digital health had stalled. Now, COVID-19 may serve to resume the growth.

With most in-person care visits on hold, use of virtual care services exploded during the crisis. Nearly overnight, digital healthcare was infused into the clinical workday as patients and providers alike were forced to become fast adopters.

As in-person care resumes, providers, payers and consumers can seize the opportunity to maintain the momentum created by forced adoption and address the pre-crisis issues that have previously inhibited digital health adoption.