Customer Experience Center Stuttgart

Visit our Customer Experience Center to join the discussion on how physical and digital retail of the future mobility ecosystem will look like.

The new era of mobility has arrived

Mobility as a service and CASE have been key driver of growth and profitability in tomorrow’s auto markets, far outstripping the profitability potential of traditional car making. COVID-19, however, presents new uncertainty and long-term challenges for the Automotive industry. Customers are more cautious with their purchasing behaviour and are currently also lacking contactless purchasing options.

To respond to these new challenges, clients need to make swift decisions and must focus on creating a seamless customer journey by paying more attention to topics such as the online/offline integration and contactless sales.

Applying advanced technologies and in-depth expertise, Accenture supports automotive OEMs and mobility providers in transforming their business to excel in today’s competitive landscape. By creating innovative and engaging customer experiences for connected drivers and travellers, we unlock your full business potential across the entire customer experience journey.


What to expect

Equipped with industry-leading solutions and a co-creation mindset, we can help you transform your business activities and customers’ experiences by addressing their needs for new digital and connected products and services.


View demonstrations that showcase how digital and physical experiences align along the sales and service processes.


Explore the latest trends and how they can be applied to solve your business challenges through innovative design thinking sessions and workshops.


Work with our team to co-create rapid prototypes and industry-leading solutions that unlock transformative business value.

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Customer-relevant use cases

We are equipped with different experiences that bring a combination of digital technologies to life. Touch and feel the "art of the possible" through customer-relevant use cases that can be applied to your organization now.

Connected retail experience

Transform your sales spaces into unique brand experiences and improve your products and services based on your customers‘ interaction history. (Read more)

In-store customer analytics

Leverage the potential of analytics to track your customer’s interest in your products in the showroom.

Virtual and physical customer engagement

Engage customers using the latest digital technologies, such as mixed reality vehicle configuration, to enable seamless customer experiences.

Customer insights

Create the most personal customer experience by gaining a deep understanding of the customer behavior in real time and on actual behavioral data.

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What we think

Our leaders

Connect with us

Visit the center

Take a tour or book a workshop with our experts.

See where we are

We are located at
Robert-Bosch-Platz 1, 70174 Stuttgart, Germany

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