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Virtual event series 2021

Consumer Goods Forum Industry X virtual events
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COVID-19: What to do now, what to do next

Our eight waves of consumer research reveal that COVID-19 has substantially changed consumer behavior. We explore five key myths impacting CPGs—that our research data dispels. Businesses must be data-led as they shape plans for the future, and CPGs need to revisit consumer segments, their portfolios and their partners now to build a foundation for future growth.

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Navigating the Impact of COVID-19

Debunking 5 consumer myths in the era of COVID-19
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Navigating the impact of COVID-19

How we help

With services spanning growth strategy and execution, sales and trade promotion management, marketing, supply chain, and intelligent enterprise enablement we help our clients achieve consumer relevance at pace and in the right scale units.

Remodel the portfolio

Create an innovation agenda to drive disruptive growth.

Redefine consumer and channel experience

Capture new growth and meet liquid expectations.

Reinvent operations

Architect the business to be relevant at scale.

Run an intelligent enterprise

Pivot your business to unlock value faster than ever.

Develop next-gen IT architecture

Go digital at the core to adapt at speed.

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From enabling front office transformation to building an intelligent enterprise underpinned by technology and analytics, the Accenture consumer goods industry helps businesses innovate and transform.

Case studies

AI-tailored product development

Accenture co-created an AI-based, "Human + Machine" toolset with P&G to formulate tailored CPG products.


Home & Personal Care

The talent advantage: Unilever's new recruitment strategy

Unilever reduced recruitment spend by 39%, aligning hiring strategies with business goals.


Carlsberg brews innovation with cloud

Accenture helps Carlsberg transform into an agile, digital business with cloud.


Henkel cultivates in-house talent by skilling up

We worked with Henkel to digitally upskill its workforce and create a culture of lifelong learning.

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Meet the team

New consumer behaviors will shift US$3 trillion in economic value, Accenture report finds

With the pandemic driving changes in consumer behavior, businesses can expect to see a shift of more than US$3 trillion in economic value.

SALT Solutions will join Accenture Industry X to help improve clients’ factory and plant operations

Accenture to acquire technology consultancy SALT Solutions to improve manufacturing operations and logistics with cloud-based industrial IoT platforms.

COVID-19 likely to usher in "decade of the home," according to Accenture Survey Research

New research highlights how retail and consumer goods companies must adjust their product and service portfolios to meet consumers locally.

COVID-19 increasing consumers’ focus on "ethical consumption," Accenture survey finds

Accenture commissioned a survey to explore how global consumer priorities, purchasing decisions and behavioral patterns are shifting in the wake of COVID-19.

Accenture helps Del Monte Foods drive growth with the Cloud

Learn how we delivered a journey to cloud for Del Monte Foods in just four months, helping the 132-year company create a more agile operating environment.

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