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Hannover Messe 2024 (#HM24)

Digitize what you make. Revolutionize how you make it.

Accenture at HM24: Reflecting on impactful discussions and innovations

This year we celebrated the rapid evolution of the industrial and manufacturing sector. This transformation embraced the potential of digital, data, AI, and GenAI to conquer challenges previously thought insurmountable.

One pivotal lesson learned was the significance of trust and partnership within our ecosystem. We deeply appreciated our strong connections with partners such as Siemens, Microsoft, SAP, Google Cloud, Amazon Web Services (AWS), and others.

Inspiring demos

Our featured demos at key partners' booths showcased how we empowered clients with advanced tech and GenAI.

A digital asset management tool that brings together 3D models to facilitate the creation of digital twins and metaverse experiences.


Helping clients bring the right products to market faster, with the necessary speed, resilience and agility to remain relevant.


Revamp Catena-X onboarding with an intuitive Virtual Showfloor on AWS. Meet Catie-X, an avatar with chatbot capabilities, guiding you through a personalized journey. Engage in natural language conversations for seamless knowledge enablement.


Helping clients automate complex unstructured data processing for better spend visibility, risk management, and cost-effective sourcing strategy.


Enabling clients to respond quickly to short term logistics disruptions by harnessing the power of Google Cloud, Analytics and GenAI.


Utilizing open, industry-standard knowledge graphs to gather insights from various operational and enterprise systems (MES, ERP), enabling the expert assistance capabilities of Copilot.


Showcasing how digital continuity is achieved from CAD to PLM to ERP to facilitate faster innovation and time-to-market.


A digital thread across the product and services lifecycle, using advanced AI to boost customer satisfaction and reduce waste.


Fully integrated supply chain digital twin and control tower solution, including an immersive industrial metaverse plugin.


Accenture on stage

Our Insightful discussions led by industry experts and Accenture leaders that took the stage.

Discover how Catena-X is helping increase the pace of the automotive industry innovation. Hear from Kevin Eversmann (Accenture), Oliver Ganser (BMW), and Diego Pantoja-Navajas (AWS).

AWS booth, Hall 15, April 22, 2:30-3:15 PM

Learn how AI and Extended Reality are impacting current business models, with Christina Raab (Accenture), Ludwig von Reiche (NVIDIA), Dr. Peter Koerte (Siemens), Peter D'Haese (Arcelor Mittal).

Transformation stage, Hall 3, April 22, 3:00-4:00 PM

Join the session on organizing sustainability & establishing digital business models with Prof. Dr. Svenja Falk (Accenture Research) & Lisa Reehten (Bosch Climate Solutions).

Industrie 4.0 stage, Hall 8, April 23, 5:15-5:35 PM

Join the panel discussion led by Jefferson Wang (Accenture) with Marco Provolo (NTT DATA) and Atul Suri (Qualcomm) on how to navigate network challenges & future standards.

5G & Industrial Wireless stage, Hall 14, April 24, 4:00-4:35 PM

Learn critical insights on Secure-by-Design in Manufacturing Transformation with Enno Danke (Accenture) and Dominik Busch (Accenture).

Industrie 4.0 stage, Hall 8, April 26, 12:10-12:30 PM

Partner stage presence

Insightful discussions with Accenture leaders and our ecosystem partners that made an impact.

Discover how Catena-X is helping increase the pace of the automotive industry innovation. Hear from Kevin Eversmann (Accenture) and Alex Lenk (AWS) at AWS booth, Hall 15, April 22, 2:30-3:15 PM.

Don't miss Vitesco's cloud transformation insights with Lars Rupprecht (Vitesco), Harald Mayer (Vitesco), and Bernhard Schulzki (Accenture). Join them at SAP, Hall 15, April 23, 11:30 AM.

Learn how leading manufacturing companies build innovative and scalable data mesh architecture and transform their Data and AI ecosystem. Join Seyfullah Ura (Snowflake) & Nikhil Rajagopalan (Accenture) at AWS, Hall 15, April 23, 12:00-12:30 PM.

Hear from inspiring women in manufacturing, including Maddie Walker (Accenture), Kathleen Mitford (Microsoft) and Audrey Colle (Microsoft), on their career journeys and industry learnings at Microsoft booth, Hall 17, April 23, 3:00-5:00 PM.

Discover the potential of GenAI and Microsoft copilot in enabling a centralized system and increasing efficiency. Join Brendan Mislin (Accenture Avanade) and Bart Kerkhofs (Bridgestone) at the Microsoft booth, Hall 17, April 24, 11:00-11:25 AM.

Learn how Accenture is helping industrial companies to transform towards a “Model Based” Enterprise with Sidharth Gambhir (Accenture) at the AWS booth, Hall 15. April 25, 9:30-10:00AM.

Hear from Sudhindra Ghanathe (Accenture) how Accenture and Google together are driving Supply Chain digital transformation to solve today's challenges for clients. Google booth, Hall 16, April 25, 1:30-1:55 PM.

Learn from Matthew Thomas (Accenture) and Mario Vollbracht (Siemens) about the cloud-based solutions helping consumer packaged goods (CPG) companies. Join them at the Siemens booth, Hall 9, on April 25, 4:50-5:05 PM.

Discover how Siemens and Accenture help with competitive and sustainable Battery Cell Production. Join Dr. Philipp Wunderlich (Accenture) and Marco Deyda (Siemens), at Siemens, Hall 9, on April 26, 1:25-1:40 PM.

Who is going to be there?

Thomas Rinn

Senior Managing Director – Global Industrial Lead

Christina Raab

Market Unit Lead – ASG

Götz Erhardt

Lead – Industry X, EMEA

Patrick Vollmer

Senior Managing Director – Products, ASG

Svenja Falk

Managing Director – Research, EMEA

Jefferson Wang

Senior Managing Director – Global Technology Convergence Lead

Christophe Mouille

Senior Managing Director – Industry X Ecosystem and Partnerships Lead

Jean Cabanes

Senior Managing Director – Global Industrial Lead