Digital Content Management Sr Analyst

Skill required: Marketing Operations - Content management
Designation: Digital Content Management Sr Analyst
Qualifications:Any Graduation
Years of Experience:5 to 8 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? The eCommerce Content Specialist will be responsible for managing, validating, and uploading product content (titles, descriptions, images, videos, attributes) to retailer portals or PIM systems. This individual will work closely with copywriters, designers, QA, and syndication teams to ensure high-quality, accurate, and on-brand content delivery across global retailers and marketplaces.
What are we looking for? Qualifications • Bachelor’s degree in Marketing, Mass Communication, eCommerce, Digital Media, or related field. • Certifications in eCommerce operations, content management, or DAM/PIM systems are an advantage. • Strong attention to detail and accuracy. • Good understanding of eCommerce platforms (Amazon, Walmart, Nykaa, Flipkart, etc.) and their content guidelines. • Familiarity with syndication platforms or PIM tools (Salsify, Syndigo, Alkemics, STEP, Informatica, etc.) is a plus. • Strong command of MS Excel and ability to manage trackers; MS Access is a plus. • Ability to handle multiple tasks and tight deadlines in a high-pressure environment. • Clear written and verbal communication skills. • Highly organized, self-motivated, and dependable. • Open to working from the office in rotational or fixed shifts.
Roles and Responsibilities: • Upload, manage, and validate digital product content across eCommerce platforms, retailer portals, or Product Information Management (PIM) systems. • Collaborate with creative, copywriting, and brand teams to ensure content alignment and readiness. • Conduct quality checks and validations to ensure content accuracy on retailer websites post-publish. • Map product attributes based on retailer-specific requirements and support channel-specific formatting. • Track and log status updates, content publishing progress, and exceptions using Excel trackers or internal tools. • Ensure consistency with brand tone, visual standards, and retailer specifications across categories. • Document and update workflow processes, SOPs, and operational guides as needed. • Identify content gaps, publish errors, or workflow inefficiencies and escalate appropriately. • Handle high volumes of content tasks with a strong focus on accuracy and turnaround time (TAT). Common Business Knowledge & Client Interaction • Ability to work independently and collaboratively with cross-functional teams. • Understands the importance of content quality for digital shelf visibility and conversion. • Follows client-specific processes, content SLAs, and governance models. • Participates in team reviews and communicates status updates clearly and proactively.