This dashboard assesses a potential new store location, making use of demographic, catchment, competitor and internal data.
The benefits provided by this analysis are:
- Ability to compare potential sites on their forecast sales, online impact and cannibilisation on the existing estate
- Understand the similar existing stores in the estate, and surrounding competition
- Explore catchment characteristics; size, population, consumer groups and comparisons vs existing estate
CONTACT THE ANALYTICS AND DATA INSIGHTS TEAM