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Evolving sources of consumer value

The landscape of new energy value pools is broad and diverse.

Our analysis shows a massive opportunity for transport electrification is emerging, leading to a value potential of €5 billion EBITDA for key European countries in 2030.

Four strategic plays

Energy value provider

Commodity focus, with value-added perks to improve retention

Energy + home services provider

Adding “status quo” services in tandem with commodity

Connected energy services provider

Offering future-forward products and services

Beyond energy

Pivoting into manufacturing, tech services related to the energy transition, and addressing other emerging needs in the new power ecosystem

Additional value pathways

About the Authors

Wytse Kaastra

Senior Managing Director – Sustainability Services Europe Lead


Managing Director – eMobility co-lead


Offering Development Principal – Energy Transition Services


Manager – Sustainability Services, Global Net Zero Cities and European Energy Efficiency Lead

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