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Travel Technology

Introducing a new travel landscape

November 9, 2022 5-MINUTE READ

RESEARCH REPORT

In brief

  • The travel industry is now operating in a dramatically different travel landscape—one where uncertainty is the rule, not the exception.
  • The pandemic changed many travelers’ values, prioritizing health, wellness, living locally and sustainably, and making ethical choices.
  • Over the past few years, travelers’ service expectations have increased, and their tolerance for disruptions has decreased.
  • Travel companies’ ability to drive growth and adapt depends on their readiness factor.

Adapting to the brave new world of travel

In a post-pandemic landscape where geopolitical and economic tension have impacted everything, remaining competitive means travel companies must adapt—and respond—to the ever-changing values and needs of travelers. 

Our latest report reveals the forces that travel companies must prepare to address and require fundamental change to thrive amid uncertainty. 

Facing the forces of future travel

Travel companies need to be ready to address the following three forces for future growth:

The new traveler

The pandemic changed many travelers’ values, with new interests and shifting demographics coming into play that travel companies need to meet head-on.

Weight of the world

At a time when businesses need their people more than ever to best serve their customers, travel companies need to adapt to economic, social, cultural and geopolitical forces.

Readiness factor

Travel companies’ ability to drive growth depends on their readiness to change, adopting new technologies and ways of doing business.

Increasing the industry’s readiness factor

How can travel companies address these forces? We have identified five areas that travel companies should assess to increase their readiness factor:

Traveler experience

Elevate the traveler experience by improving retail interactions & developing end-to-end solutions that diversify revenue & build loyalty. Learn more.

Data-led travel operations

Enhance performance, reduce costs, and increase real-time decisions by tapping into cross-organizational data and insights. Learn more.

Technology transformation

Embark on a transformation journey to modernize the tech landscape, bringing forth agility, innovation & resilience, underpinned by cloud. Learn more.

Sustainable growth

Grow your business by building a sustainable revenue model that adds profitability and creates resilient revenue streams for the future. Learn more.

Workforce excellence

Respond to changes in your workforce by building a cost-efficient organization fit for purpose while improving the employee experience. Learn more.

Anshul Gupta

Managing Director – Accenture Technology

Haritini Kyriakou

Senior Manager – Strategy & Consulting - Growth Markets, Travel Industry NFTs

Nicole Clemente

Senior Manager – Strategy and Consulting, Travel

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