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Traveling between worlds in the metaverse

September 8, 2022 5-MINUTE READ

In brief

Welcome to the “Metaverse Continuum”

Next-generation traveler experience

1

how travel companies interact with customers

2

how work is done

3

which services travel companies offer

4

how they make and distribute them

5

how they operate their organizations

Next-generation traveler experience

Trend 1: WebMe

The internet is being reimagined as metaverse, and Web3 efforts transform the underpinning and operation of the virtual world.

Trend 2: The Programmable World

Control, customization and automation are being immersed into the world around us, making the physical as programmable as the digital.

Trend 3: The Unreal

As AI-generated data and synthetic content convincingly mimic what is “real,” authenticity is the new north star.

Trend 4: Computing the Impossible

A new generation of computers is solving some of the world’s most intractable problems leading to one of the biggest technological disruptions of our time.

Now is the time to shape the future of travel technology

Sergiy Nevstruyev

Managing Director – Enterprise Architecture & Digital Transformation Lead

Anshul Gupta

Associate Director – Accenture Technology

Luis Aparicio Garcia

Associate Director – Accenture Strategy & Consulting, Travel

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