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CASE STUDY

Cracking the code to smarter B2B technology sales

A multinational tech company unlocks big revenues with a rapid pilot approach to selling cloud services across segments, regions & partner channels.

5-minutos de lectura

Call for change

Fast-track to future-ready digital inside sales

How future-ready sales organizations drive top-line transformational value, by enhancing customer and employee experiences.

When tech meets human ingenuity

Sales development

Scaling up inbound and outbound demand for the United States, Canada, and Latin America, covering enterprise, corporate, SMB, and public sector segments. Accenture helped the company

  • Enrich & prioritize leads across all product categories.
  • Qualify leads into new revenue opportunities. 

 

Partner enablement

Providing enablement and demand and account development services to channel partners across North America and Latin America. This includes:

  • Training
  • Onboarding support
  • Ongoing consulting
  • Co-selling
  • Lead generation

Full-cycle SMB sales

Shaping a highly efficient and connected experience for SMBs in Latin America through the full customer journey:

  • Acquisition
  • Conversion
  • Onboarding
  • Growth
  • Customer success

The result: a scalable, human + machine model that rapidly tests new products and segments and optimizes existing ones—and drives revenue.

A valuable difference

$300M+

in new pipeline

$12M+

in upsell, cross-sell, and net-new revenue

53%

increase in lead-to-pipeline conversion rate