AHIP Conferences on Medicare, Medicaid & Dual Eligibles

Research suggests that during AEP it's getting harder to grab market share. The number of plans is soaring, benefits are competitive, and consumers want an uncomplicated user experience. MA plans must make the most of every sales lead during this AEP. This session provides an overview of the research and describes how plans are harnessing the power of AI to better manage and prioritize leads, improve conversion rates, and enable a more consistent (and compliant) enrollment experience. Watch Leveraging AI during the AEP sales season to maximize return on every sales lead now.

Intelligent payer: Retaining your membership is more important
than ever

The Medicare Advantage (MA) marketplace continues to be a tremendous growth opportunity for many health insurance providers. This session examines research-based learnings of MA member shopping behavior, key health care touchpoints, and experiential drivers of retention. Speakers explore mechanisms that build consumer loyalty and the potential for leveraging supplemental benefits to increase engagement among MA members during their initial months of enrollment.