Job Description

 

Job Summary: 
Accenture Interactive Digital Marketing Services professionals help our clients achieve increased operational efficiency and effectiveness for direct marketing communications.  In addition, our professionals design marketing programs that help our clients achieve their acquisition, growth and retention objectives across B2C, B2B and B2B2C business models.  These technologies typically include campaign management, lead and/or loyalty management, content management, and data management solutions. 
 
The Digital Marketing Campaign Project Manager will liaise directly with Client marketing teams and focus on planning and executing marketing strategies within the marketing automation platform. Additionally, they strive to improve key marketing functions to acquire, develop, and retain satisfied, loyal relationships and create economic value.

This individual will provide strategic analytics-driven digital strategy consulting to clients to help them create the most innovative customer experience and improve digital marketing or ecommerce effectiveness.

 
Key Responsibilities
  • Works with the Brand teams to manage and track campaign calendars
  • Conducts weekly meetings with the Brand teams to review the status of in-flight requests in addition to the forecast of upcoming requests
  • Works with campaign operations, the client, and third-party vendor teams to drive campaign execution from requirements to delivery
  • Works with the Brand teams to confirm feasibility of the campaign plan and specific campaign requirements
  • Reviews JIRA requests and all associated documentation (BRDs, Assets) for completeness and feasibility and transitions to the campaign operations team
  • Assigns campaign complexity, confirms Service Level Agreements (SLAs) and delivery timeline 
  • Manages the delivery and execution of the request through the campaign development team 
  • Works with the campaign operations team on any issues and/or risks that may arise
  • Responsible for making recommendations around how to be leverage the platform to enable campaign strategies
  • Manages client and team expectations throughout delivery; manage risk and issue escalations related to the campaigns
  • Manages the Campaign Services team off-shore providing Campaign technical guidance
  • Develops and manages client’s Campaign Best Practices document with other Campaign Managers
  • Manages demand for services, capacity to deliver services and client expectations

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Qualifications

Basic Qualifications:
  • Minimum of Bachelor’s Degree required
  • Minimum of 5 years of experience in marketing technology and operations focusing on execution of email marketing on behalf of the Client to include:
  • Strong technical background with experience in one or more marketing automation tools; e.g. Salesforce Marketing Cloud, Responsys, Exact Target, Adobe Campaign, IBM/Unica, Siebel-Marketing, Oracle-CRM-Marketing, SAP-CRM-Marketing, Eloqua, and/or Marketo
  • Understanding of integrated marketing across the entire prospect and customer lifecycle, and how marketing strategy, customer data, segments, channel, creative, content, and offers interact to drive desired business outcomes
  • Understanding of marketing strategy with specific expertise in targeting, segmentation, test/control design, and campaign analytics
  • Understanding of best practices for email template design (i.e. responsive), email campaign build, testing and deployment
  • Understanding of marketing operations, processes, business requirements
  • Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects
  • Onsite client experience with strong written and verbal communication skills 
 
OUR COMMITMENT TO YOU 
• Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement
• You’ll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects
• Opportunities to learn daily through training, assignments and collaboration with experts across the company
• Access to leading-edge technology
• Along with a competitive salary, Accenture offers a comprehensive package that includes generous paid time off, 401K match and an employee healthcare plan
 
CALL TO ACTION
Now is the time to become a digital disrupter. The opportunity is here—what’s stopping you from pursuing it?
 
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).
 
Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration. 
 
Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.
 
Equal Employment Opportunity:
 All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Job Candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
 
Accenture is committed to providing veteran employment opportunities to our service men and women.
 

Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.

Equal Employment Opportunity
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

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