Descripción Del Puesto

We are looking for passionate, curious and driven team players who are ready to ignite ideas, push boundaries and drive innovation. At Accenture you’ll work on innovative projects and develop your career, collaborating with the best teams in the world. You'll learn, grow and advance in an innovative culture that thrives on shared success, diverse ways of thinking and enables boundaryless opportunities that can drive your career in new and exciting ways.

About Accenture

Accenture is a leading global professional services company, providing a broad range of services at scale in strategy and consulting, interactive, technology and operations, with digital capabilities across all off these services.

We combine unmatched experience and specialized capabilities across more than 40 industries – powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. 

With 513,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises.

Interactive professionals help leading organizations design, build, communicate and run experiences across the entire journey for their customers, employees, patients or citizens. 

Role & Responsibilities

The Senior Media Strategist is a strategic and creative thinker with a passion for all things digital. He/she will bring creativity and innovation to all responsibilities. This person is proactive and self-motivated, highly curious, collaborative and a digital thinker.  They possess a deep understanding of digital media channels, specially and programmatic and have a passion for discovering new ways to execute digital sales performance campaigns.

 

This role is tasked with providing insights, thought leadership, digital media strategy and client leadership. The Senior Media Strategist is responsible for ongoing management, continuity, and execution of multiple simultaneous digital media marketing programs to meet online sales goals.

 

The Senior Media Strategist has experience in media strategy, media management, management of cross functional teams and is an expert in ecommerce digital sales.

 

Key Functional Areas of Responsibility

·       Design innovative and inspiring media strategy that includes data, audiences, and content/creative

·       Identify new opportunities for digital innovation, enforce processes, provide quality assurance and implement best practices

·       Develop CRM strategies that cover campaign, channel planning, and programmatic recommendations for acquiring customers and building LTV

·       Collaborate with cross functional project teams to motivate, create and implement short and long-term integrated digital strategies

·       Orchestrate cross-functional teams to lead RFIs and RFPs

·       Lead client account and act as key day to day contact

·       Alignment of online and offline media

·       Development of cross-channel strategies

·       Direct media operations team that service the account

·       Responsible of achieving business goals

·       Keep on top of media innovation & market trends

·       Stablish partnerships and maintain relationship with key providers (Google, Amazon, Facebook, etc)

 



Qualifications

Requirements:

·      High knowledge of digital transformation as pertains to ecommerce clients

 

·       High knowledge of paid media channels and their synergies

 

·       Extensive knowledge of adtech and the role it plays in digital media activation

 

·       Extensive experience working with Full Stack Technologies (GMP, Sizmek, etc.).

 

·       Extensive knowledge of programmatic media as a whole.

 

·       Ability to nurture and understand how Ad Ops can feed into wider client goals.

 

·       English is a must.


Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.

 

Todas las decisiones de empleo se tomarán sin importar la edad, raza, credo, color, religión, sexo, origen nacional, ascendencia, grado de discapacidad, estado de veterano, orientación sexual, identidad o expresión de género, información genética, estado civil, estado de ciudadanía o cualquier otro motivo o circunstancias protegidas por las leyes federales, estatales o locales.
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