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SONG - CRM Specialist
Madrid
Job No. 12961817
Full-time - Hybrid
Descripción Del Puesto
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design;technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.
Visit us at: www.accenture.com/song
Come and work at the heart of change
Main responsibilities
- Deep understanding at working with acquisition, loyalty and affinity CRM strategies including customer journey analysis and customer segmentation
- Collaborate in the creation and execution of CRM marketing strategies
- Work closely with internal and external stakeholders to deliver integrated CRM communications against agreed strategies and brief
- Build customer roadmap, test and optimise to increase multi-channel communication effectiveness
- Ability to coordinate numerous markets (over 30), leading market plan reviews, validating market submissions and providing feedback in a timely manner
- Planning, coordination and progress monitoring of projects to ensure compliance with the objectives and timings at regional level
- Support CRM campaigns performance tracking and analysis, insights generation to drive marketing actions, optimization of different processes along the entire sales funnel
- Demonstrate forward thinking and the ability to balance workload
- Liaise with 3rd party agencies and local market suppliers
- Manage client expectations with regards to deadlines, deliverables, and budget
- Provide progress status and adhere to estimated timings
- Produce project reports with campaign learnings
- Report to the Senior Management team
Requisitos
Skills, experience and qualifications required
- Bachelor's degree or above with with a minimum of 5 years of hands-on experience in similar position
- Exceptional analytical skills, results-oriented, methodical, with a strong sense of initiative, and the ability to thrive under pressure
- Outstanding organizational and project management skills
- A multi-tasker, with demonstrated ability to handle multiple responsibilities simultaneously while maintaining high productivity and meeting tight deadlines.
- Ability to quickly react to ad-hox requests from different users and markets, working as a very lightweight support function
- Analytical Thinking, able to easily understand and present performance results
- Experience with Customer Journey Strategy
- Excellent communication and presentation skills, with the ability to convey complex ideas in a clear and concise manner
- Fluent written and spoken business English is essential
- Client facing required
- Automotive and / or luxury industry experience is a plus
- SFMC knowledge is valued
What do we offer:
- Competitive salary and other benefits (medical insurance, Employee Shares Purchase Program, etc.)
- Career growth in a constantly learning environment
- Passionate, fast-growing team at a global, renowned digital agency
What's in it for you:
- Choose Accenture Song for a challenging and rewarding career where the variety of opportunities and projects allows you to develop your potential and grow professionally every day. The only place where you can learn from our unrivalled experience, working alongside talented colleagues.
Time for change.
Make your move – Apply now!