Job Title: Content & Campaigns Marketing Associate Manager
Planning and execution of content marketing programs to help further our position Accenture Operations as the leading authority and partner of choice for business process services reinvention. Accountabilities include: Planning and executing content marketing programs that drive our “Intelligent Operations” narrative to external and internal audiences (signature research, thought leadership such as point of view documents, sales presentations, bylined articles, videos, blogs, social media posts, etc.), collaborating with team members to promote across Web, social media, print, events, media and analysts as well as internally via briefings, social media, collaboration tools etc.
Detailed duties include:
PLANNING: Develop campaign execution plans that ensure timely and high-quality asset production and delivery for targeted launch programs.
COLLABORATING: Work closely with integrated planning teams across Accenture’s industries and geographies as well as global brand and advertising team to drive tactical intersections and processes necessary for successful delivery and maximum ROI
for these programs.
CO-CREATING: Work with executive-level subject matter experts, researchers and external writers to create/package content and marketing materials for both internal and
IMPLEMENTING: Work with integrated team to take the content and thought leadership to market.
OPTIMIZING: Work with marketing content managers around the company to identify and support opportunities to amplify content uptake and integration.
MEASURING: Work with marketing colleagues to manage
programs in salesforce and reporting metrics for signature content campaigns.
Content creation: long form
Content creation: short form
Content creation: thought leadership
Experience: Good amount of experience in marketing, business development and/or communications, with strong experience in content and campaign development that supports primary and secondary research – ideally with a solid understanding of technology, business, industry consulting and outsourcing.
Equal Employment Opportunity Statement
All employment decisions shall be made without regard to age, race, creed, colour, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected applicable law.
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
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