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Marketing Manager - Resources

Job Location: London

Regional Description: United Kingdom

Job Number: 00528646

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- Job description

Role:  Marketing Manager - Resources
Location: London 
Salary - up to £70,000 + benefits
 

Join Accenture and help transform leading organisations and communities around the world. The sheer scale of our capabilities and client engagements and the way we collaborate, operate and deliver value provides an unparalleled opportunity to grow and advance.
 
Join Corporate Functions and you will become part of a diverse team which offers the essential expertise that enables all of our employees to deliver high performance to our clients. Our Corporate Functions professionals work in areas such as Human Resources, Finance, Legal, Marketing and Communications, CIO, Information Security, and Geographic Services.
 
Whether you work directly with clients or manage important internal initiatives and efforts, you’ll find amazing opportunities to make a measurable difference.


Marketing and Communications professionals in Accenture are responsible for building a powerful and differentiated global brand at the corporate, industry, capability and geography levels that support the Accenture strategy; enhance long-term client relationships; inspire and engage employees and candidates; and help drive profitable revenue growth.
 
Marketing and Communications professionals build a powerful, differentiated global brand at the corporate, industry, capability and geographic levels to support Accenture’s business strategy; enhance long-term client relationships; inspire employees and recruits; and help drive profitable revenue growth.
 
This Marketing Manager within the Accenture Resources Operating Group will help develop, manage and execute digital content and campaigns for the Energy industry group.
 
This job requires a flexible, innovative team player with solid digital marketing and program management experience, the skills to manage complex projects, and the ability to quickly establish rapport and trust with Accenture leaders and program teams. 
 
Key responsibilities include:
  • Maintain and continually update the Energy web presence on accenture.com, and help to drive integrated digital marketing efforts, ensuring content is current, relevant and stands out in a competitive marketplace.
  • Manage the social media presence for owned industry properties on Twitter, LinkedIn and YouTube.
  • Manage the development of digital content for Energy including monthly home page features, webpages, videos, infographics, slideshares, and other client-ready content, working with broader Energy marketing team.
  • Work with other members of the Resources Marketing team to share leading practices, develop efficiencies, etc.
  • Lead, develop and deliver digital marketing plans to reach required traffic or subscriber targets and to reach the required audience
  • Keep up with digital marketing trends and new channels. Work closely with Energy marketing colleagues on the strategy, development and execution of digital content and programs for Accenture.com and other digital channels, on a monthly and campaign-based basis
  • Ensure data, learnings and ROI analysis from marketing campaigns are tracked and reported
  • Maintain excellence in digital media and future technology market understanding

Other responsibilities:
  • Provide input into budgeting, implementation and performance measurement of  marketing campaigns and programs
  • Maintain KPIs and benchmarks for accenture.com and digital marketing campaigns.
  • Manage a virtual team of writers and designers located in multiple time zones
  • Review monthly and quarterly dashboards created by members of the web analytics team.
  • Ensure that all Accenture marketing policies and procedures are followed
  • Bachelor's Degree or other four-year University Degree
  • Good level of  proven marketing communications experience, preferably in a professional services environment
  • Proven track record in creating and delivering successful and cost-effective marketing campaigns (most immediately but not limited to digital marketing channels, e.g. SEM, social media, email, viral), that lead to successful product/service launches and notable increases in inbound traffic and unique users
  • Passion for online and media-rich, audio-visual products - especially new technology
  • Clear articulation of the business goal behind the creation of a piece or series of content
  • Proven ability to build, manage and foster a team-oriented environment
  • Proven ability to work creatively and analytically in a problem-solving environment
  • Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Accenture Resources to manage complexity in a dynamic environment
  • Strong program management skills and a self-starter
  • Understanding of excellent social media practice
  • Excellent communication (written and oral) and interpersonal skills
  • Ability to manage multiple projects under tight deadlines; experience in developing and managing budgets

 

Preferred qualifications:
  • Strong experience in external communications and strong understanding of technology and business operations
  • Computer literacy utilizing MS Office (including Word, Excel, Outlook, and PowerPoint)  

 

What’s in it for you?

 

All of our Corporate Functions professionals receive comprehensive training covering business acumen, technical and professional skills development. We offer a variety of formal and informal training programs at every level to help you acquire and build specialised skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with others. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.

 

On top of this, we have an extensive benefits package which includes 30 days’ vacation per year, gym subsidies, private medical insurance and 3 extra days leave per year for charitable work of your choice!

 

What are the next steps?

 

If this sounds like the ideal role, career and company for you, click below to apply.

 

About Accenture

 

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialised skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.

 

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity or any other basis as protected by applicable law.

 

Closing Date for Applications 30/11/2017

Accenture reserves the right to close the role prior to this date should a suitable applicant be found.

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