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Kaustav Pakira

Functional and Industry Analytics Consultant, Accenture Digital


Kaustav

What I Do

Data analysis and number crunching keep me going every day! My role involves research and finding innovative solutions using text analytics to help our clients gain a competitive edge in their respective industries while staying cost efficient.

My one key area of interest has been to analyze factors that enable conversations among consumers on e-commerce websites. The insights garnered from this exercise was useful in crafting a robust marketing strategy for some of our clients in this space.

A Day in My Life

I start my day with a quick team huddle to plan tasks at hand. I then connect with onshore clients to discuss any immediate challenge and find the right solutions for them. Before wrapping up for the day, I also like to ideate on innovation and possible topics for research that can help transform our clients’ businesses. The focus on innovation at Accenture helps me strive to do my best and work toward achieving path-breaking results for our clients.

I enjoy exploring the streets of Mumbai and capturing the bustling city through my lens.

My Advice

Stay hungry for data, always. You’d be surprised to see how each insight can help shape the strategy for your client!

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