Consumer Goods and Services
The "era of the Brand" is over; the "era of the Consumer" is here. Leading CPGs reinvent themselves, restore relevance and realize profitable growth.
Consumer attitudes are changing at an accelerating pace, and brands need to understand this as a matter of urgency. It’s time to think about them as people, not simply consumers. This demands an ever-greater focus on innovation, brand purpose and sustainability. It also means embracing transformation by getting these things right:
Delivering on all these imperatives is an exciting challenge, and Accenture is ready to help, as you begin to re-imagine your consumer and customer relationships.
Working with Accenture means working with a cross-functional team of experts to help drive value, transform, innovate and grow your consumer goods and services business at scale and pace.
Identify new business growth opportunities and improve performance through CPG innovation in products, services, processes and agile business models.
Creating unified consumer and customer brand experiences across all channels, enabled by a digitally integrated organization.
Unlock trapped value with intelligent operations. Create corporate agility and drive business growth with intelligent operating models.
Blend human + machine in new ways to harness the power of data and artificial intelligence, powered by cloud, adopted at scale.
Time is running out to win the battle against climate change. We no longer have the luxury of standing still. We must reduce carbon emissions to protect our planet from further damage.
As unveiled at COP26, Accenture and The Consumer Goods Forum, with support from the United Nations, are working together to urge large CPG and Retail companies to commit to half their carbon emissions by 2030 and reach net zero by 2050. Joining the Race to Zero, means joining some of the largest CPG and Retail brands in the world in tackling the climate crisis.
Consumer Goods and Retail have the power to reinvent and build resilient businesses with a positive commitment to our environment—sustainability is a pathway to driving growth that is better for brands and the planet. Technology, innovation and working collaboratively will be key to achieving these goals.
Turning good intentions into great outcomes is vital, but time is running out. Let’s make this the decade to deliver.
Accenture Consumer Goods and Service consulting offers a full range of services that help identify new business growth opportunities, drive consumer goods innovation, technology transformation and personalized customer experiences.
Discover how we are working across the food value chain (seeds, farming and processing) to drive innovation and growth for our agri clients.
We’re helping companies that produce, market and/or distribute alcohol get closer to the consumer and improve the customer experience.
Check out how we are transforming the beauty customer experience and enabling clients to discover new areas of opportunity fueled by data.
We’re helping food companies pivot to consumers' evolving needs for quick, healthy, socially responsible products that elevate experiences.
From personal care and hygiene to home care products and appliances, we help clients adapt to a new reality, driven by evolving consumer lifestyles.
We transform beverage companies by driving product innovation and differentiated experiences, from water and coffee, to energy and hard seltzers.
Accenture found that the $492 billion social commerce industry is expected to grow three times as fast as traditional ecommerce to $1.2 trillion by 2025.
Accenture helps Britannia Industries Ltd., India’s largest bakery foods company, accelerate innovation through a holistic digital transformation program.
The joint venture, called Shiseido Interactive Beauty, will include approximately 250 digital, information technology and other skilled resources from both Shiseido and Accenture.
After a year of lockdowns, 95% of Accenture’s survey respondents said they made at least one change to their lifestyle that they expect will be permanent.