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Digital Mktg Advisory Senior Manager

Job Location: Gurugram

Job Number: 7543

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- Job description

Role:- Offering Lead - Ad optimization

Objective - Build and nurture the global digital ad optimization offering at Accenture



Responsibilities:-
-Develop & execute the roadmap for the ad optimization practice
-Develop service offerings within the practice and identifying skills, roles and training needs for the team
-Build & lead a team of SMEs to support the practice / deals and drive thought leadership in the industry
-Build and execute the approach for recruitment, training and career path across deals in this offering
-Design & conceptualise approaches to pricing of the services within the offering
-Design strong performance measurement, quality and advertiser feedback processes to ensure deal health.
-Build an ecosystem (partners, technology providers, M&A) to support growth of the practice.
-Track competitor intelligence and market trends
-MBA from premium B-school -15+ years of experience in digital marketing, in-depth understanding of digital marketing landscape; -5+ years Adwords optimization experience handling delivery of international accounts with large budgets and campaign complexity. -Experience in setting up, leading and coaching large delivery teams. -Experience in project management, with proven experience of delivering results by collaborating with different teams.

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.

For Persons with disability: If you require any support for your disability related queries or any disability related assistance for you to be considered for opportunities with Accenture, please send us an email to careersandabilities@accenture.com.
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