Skill required: Digital Marketing & Campaigns - Editing
Job Location: Mumbai
Qualifications: Any Graduation
Years of Experience: 1-3 years
About Accenture Operations
In today's business environment, growth isn't just about building value-it's fundamental to long-term business survival. So how do organizations sustain themselves? The key is a new operating model-one that's anchored around the customer and propelled by intelligence to deliver exceptional experiences across the enterprise at speed and at scale. You will deliver breakthrough business outcomes for clients-by harnessing talent, data and intelligence to revolutionize their operating models. Operations is one of four services that make up one Accenture -the others are Strategy and Consulting, Interactive and Technology. Visit us at www.accenture.com
What would you do?
Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client’s business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. We’re looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership.
You will be working as a part of the Digital Marketing & Campaign team which helps clients with their digital campaign & digital marketing requirements. They help provide various services around list pull, list hygiene & lead uploads, providing data-driven insights to clients, and help them get better ROI from their various digital marketing initiatives. The team is primarily accountable for performing list pull from Client Database by writing complex SQL queries. They also leverage popular tools such as Adobe Creative Suite, Workfront Work Management Software, Atlassian Jira, etc.
In this role, you will be responsible for improving a piece of writing whether short or long-form, to fit the marketing or communication channel and medium where the writing will be used. This includes enhancing the story flow such as clarity, readability, Accenture/Client brand voice, tone, grammar, word choice, storytelling, etc. You will also assess and question the statements and assertions, flags omissions, check facts and accuracy, and restructures as needed. You will also help write original and engaging copy for a range of product categories across digital and print, adhering to the tone of voice guidelines specified by category/brand.
What are we looking for?
We are looking for individuals who have the following skillset:
- Adobe Campaign Classic
- Adobe Campaign Standard
- Content Creation
- Hands-on experience with trouble-shooting
- Commitment to quality
- Ability to manage multiple stakeholders
- Ability to meet deadlines
It would be a value add if you are proficient in:
- Adobe Campaign (Neolane)
Roles and Responsibilities
- In this role, you are required to solve routine problems, largely through precedent and referral to general guidelines
- Your expected interactions are within your team and direct supervisor
- You will be provided detailed to a moderate level of instruction on daily work tasks and detailed instruction on new assignments and the decisions that you make that would impact your work
- You will need to be well versed with basic statistics and terms involved in the day to day business and use it while discussing with stakeholders
- You will be required to help in the overall team's workload by managing your deliverables and help the team when required
- You will be an individual contributor as a part of a team, with a predetermined focused scope of work.
Please note this role may require you to work in rotational shifts.
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