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List Pull (Campaign

Job Location: Mumbai

Job Number: 11008

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- Job description

The responsibilities / authorities include:







• Act as a list pull SME and engage in list extraction for different type of campaigns on Aprimo (Teradata)







• Provide SME support to the team members for list pull activity







• Maintain campaign calendar with real time status of campaigns and go live status.







• Manage scope gathering for the campaign as given in client’s BRD document







• Ensure timely completion of tasks and requests







• Ensure accurate reporting at required frequency







• Risk & Issue management







• Escalate risks as per the escalation matrix defined







• Identify gaps and areas for improvement in execution processes and propose improvement solutions







• Apply learning and industry standard best practices from past experience















Must have skills:







• Experience working as a specialist with strong campaign segmentation/list pull knowledge on Aprimo







• Strong SQL programming and relational data modeling knowledge







• Expertise in working with large data files in CSV, text or other common formats







• 3 - 5 years of experience in marketing technology and operations focusing on execution of marketing on behalf of the Client







• Bachelor's degree in Computer Science, Computer Engineering, Computer Information Systems required







• Understanding of integrated marketing and customer data as it relates

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