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Human +

Reimagining Work
in the Age of AI



AI is radically transforming business. Are you ready?

Look around you. Artificial Intelligence is no longer just a futuristic notion, it’s here right now—such as software that senses what we need, supply chains that “think” in real time, and robots that respond to changes in their environment. 21st century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on?

In Human + Machine, Accenture leaders Paul Daugherty and Jim Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization – whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly – or to completely reimagine them. AI is changing all the rules of how companies operate.

Based on the authors’ experience and new research with 1,500 organizations, the book reveals how companies are using the new rules of AI to leap ahead on innovation and profitability, as well as what you can do to achieve similar results.  It describes six entirely new types of hybrid human + machine roles that every company must develop, and it includes a “leader’s guide” with the five crucial principles required to become an AI-fueled business.

These insights have been gleaned from Accenture’s experience in bringing together the power of Artificial Intelligence with our deep industry, analytics and technology expertise to help our clients get real business value from these new technologies now. Accenture Applied Intelligence helps clients transform every facet of their business through Artificial Intelligence to become an Intelligent Enterprise – from ideation to industrialization. 

Human + Machine provides the missing and much-needed management playbook for success in our new age of AI.  

"A richly detailed guidebook that leaders need to capture the opportunities of AI and the fourth industrial revolution."

Klaus Schwab

Founder and Executive Chairman,

World Economic Forum

Available everywhere March 2018



James Wilson

Paul Daugherty is Accenture’s Chief Technology and Innovation Officer. Over his career, he has worked with thousands of business and government leaders around the globe, helping them apply technology to transform their organizations. He has also been instrumental in evolving Accenture’s business to respond to the exponential changes in technology.

Daugherty oversees Accenture’s technology strategy and innovation architecture, and he leads Accenture’s research and development, ventures, advanced technology, and ecosystem groups. He recently founded Accenture’s artificial intelligence business and has led Accenture’s research into artificial intelligence over many years.

Daugherty studied computer engineering at the University of Michigan in the early 1980s, and on a whim took a course with Douglas Hofstadter on cognitive science and psychology. He was hooked, and this led to a career-long pursuit of AI.

A frequent speaker and writer on industry and technology issues, Daugherty has been featured in a variety of media outlets, including the Financial Times, MIT Sloan Management Review, Forbes, Fast Company, USA Today, Fortune, Harvard Business Review, Cheddar financial news network, Bloomberg Television, and CNBC. He was recently named as one of Computerworld’s Premier 100 Technology Leaders for 2017 for his extraordinary technology leadership.

Daugherty is a passionate advocate for equal opportunity and access to technology and computer science. He serves on the board of directors of Girls Who Code and is a strong advocate and sponsor of He was also recognized with an Institute for Women’s Leadership award, honoring business leaders who have supported diversity in the workplace and the advancement of women.

In addition, Daugherty serves as chairman of the board of Avanade and is on the board of trustees of the Computer History Museum. He is a member of the World Economic Forum Global Future Council on the Future of Artificial Intelligence and Robotics, and he is on the advisory board for Computer Science and Engineering at the University of Michigan.

Daugherty lives in Maplewood, New Jersey, with his wife, Beth. He has four children, Emma, Jesse, Johnny, and Lucy, who are all charting their own courses for the human + machine future.

LinkedIn LinkedIn Mail to Paul Daugherty. This opens a new window.
Paul Daugherty


Paul Daugherty

H. James (Jim) Wilson leads Accenture’s Information Technology and Business Research. He has dedicated his career to research and innovation, having led programs at Babson Executive and Enterprise Education, Bain & Company, and several business think tanks. Wilson is a coauthor of The New Entrepreneurial Leader, which pioneered a new approach—entrepreneurial leadership—developed by him and a team of experts at Babson College.

A long-time contributor to Harvard Business Review, MIT Sloan Management Review, and The Wall Street Journal, Wilson has written extensively on how smart machines can enhance worker performance, including some of the first HBR articles on personal analytics, social IT, wearables, and natural user interfaces.

Wilson has worked with governments, policy makers, and university and business leaders in applying these technologies to empower and augment people—from NASA to the NFL Players Association. 

An avid triathlete, Wilson enjoys teaching friends and family his geeky techniques for boosting health and fitness using bike power meters, heart rate monitors, and GPS distance and pace trackers. He lives in San Francisco with his wife, Susan, and two children, Ben and Brooke.

LinkedIn LinkedIn Mail to H. James Wilson. This opens a new window.
H. James (Jim) Wilson


Our goal in publishing Human + Machine is to help executives, workers, students and others navigate the changes that AI is making to business and the economy. We believe AI will bring innovations that truly improve the way the world works and lives. However, AI will cause disruption, and many people will need education, training and support to prepare for the newly created jobs. To support this need, we are donating the royalties received by the authors from the sale of this book to fund education and retraining programs focused on developing fusion skills for the age of artificial intelligence.


Book proceeds for the AI generation