Senior Content Strategist

The role 

As a Senior Content Strategist, you’ll combine sharp B2B copywriting with strategic content consulting. You’ll help clients turn customer-growth ambitions into content strategies that grow their footprint in priority accounts and buying groups. 

You’ll work closely with client stakeholders to understand their commercial priorities, shape the right narrative and messaging, and create the content needed to support strategic account growth, ABM, go-to-market activity and brand initiatives. 

From messaging frameworks and creative concepts to campaign assets, toolkits, thought leadership, web copy and social content, you’ll make complex ideas clear, compelling, and actionable. You’ll also help ensure internal teams are aligned around the right story to engage key buying groups. 

You’ll be a trusted client partner, a brand champion, and a quality guardian. Working with writers, consultants, producers, and designers, you’ll keep work on brief, on brand, on time, and on budget. 

You’ll also help improve how we work—using AI and smarter production processes to raise quality, consistency, and efficiency. 

Skills 

• Strong understanding of B2B marketing, customer growth, ABM and GTM—particularly in B2B Tech.  

• Ability to turn commercial challenges into clear, audience-led content strategies and programs. 

• Excellent B2B writing, editing, and messaging skills. 

• Strong creative thinking, with the ability to develop compelling concepts across channels and formats. 

• Confident, consultative client communication and stakeholder management. 

• Ability to lead through influence and bring multidisciplinary teams together. 

• Strong editorial judgement and a high bar for quality, accuracy, and brand consistency. 

• Excellent organisation, prioritisation, and delivery management skills. 

• Comfortable managing multiple projects in a fast-paced environment. 

• Practical understanding of AI tools for content creation, workflow optimisation, and production efficiency. 

Experience 

• At least seven years’ experience in B2B content strategy, copywriting, editorial, or related roles within a consultancy, creative agency, marketing agency, or similar environment. 

• Experience developing content strategies, messaging, creative concepts, and multichannel campaigns for complex B2B organisations. 

• Experience working directly with senior clients and stakeholders. 

• Experience reviewing and improving the work of other writers or content contributors. 

• Working knowledge of content management systems, project-management tools, AI tools, and relevant marketing technology. 

What’s in it for you:  

Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits. These include perks such as:  

• Up to 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.  

• Family-friendly and flexible work policies.  

• Attractive pension plan with financial wellbeing support and resources.  

• Private healthcare insurance plan and Mental Wellbeing support.  

• Employee Assistance Programme, Career Development and Counselling.  

• A range of generous Parental Leave offerings.  
     

Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the outstanding services we are known for.  

Please note that with all our roles, you should expect some in-person time for collaboration, learning and building rapport with clients, peers, leaders and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.  
 

#LI-EU  

SNGCR01  
 

About Accenture 

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. 
 

Visit us at www.accenture.com  
 

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We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, sexual orientation, gender identity or expression, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. 

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We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.

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Join Accenture to work at the heart of change. Visit us at www.accenture.com.