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Accenture Multimedia Advertising Platform

Understand your customers at a deeper level

Get personal

Virtual and digital worlds are blending and audiences are wedded to personalized experiences—as a reality.

AI on demand

Audiences expect to engage with platforms that “get them.” AI with Machine Learning can provide data and automation.

Delight with veracity

Today’s audiences are inundated with marketing messages—both real and fake. Marketers need to map the customer journey to deliver experiences.

Accenture Multimedia Advertising Platform

Inside the AMAP platform

Data monetization

Advanced Analytics platforms enabling business reporting, data discovery and predictive/prescriptive analytics.

Ad operations integration

APIs that fully integrate into your Traditional and Digital Ad Operations environment

Multimedia sales automation

Unique cross-media solution enabling traditional and digital sales proposal management in one platform

Communications and Media

Unlocking the value of data in advertising

Manzoni partners with Accenture to reinforce its leadership position in advertising.

With Accenture’s platform and services, Manzoni doubled its forecast accuracy over the incumbent provider.

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