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Privacy & Consent Strategies for a Changing Landscape

October 4, 2022 WEBINAR
#privacy4change

Explore ideas and solutions to safeguard your customers and your brand.

Overview

This webinar highlights Accenture Song’s privacy and consent expertise applied to contemporary marketing issues. Hear from experts on how to evaluate challenges and identify solutions to create roadmaps in an ever-changing privacy and consent landscape.

Register today

Featured sessions

Across four sessions, Accenture SMEs will present assessment tools, review customer data platforms, highlight consent and preference management platforms, and address how AI influences privacy and consent strategies.

October 4, 2022, 12:00PM – 2:00PM EST

Leveraging a scorecard approach

Learn about Accenture’s proprietary tool built to evaluate company websites against our 5 Privacy and Consent dimensions

October 4, 2022, 12:00PM – 2:00PM EST

CDPs for privacy and consent in marketing

Explore how CDPs can add significant value to privacy and consent strategies by supporting optimal data management, user experience, and more.

October 4, 2022, 12:00PM – 2:00PM EST

1st-party consent in an AI-driven world

First-party data is the new currency for companies, gain insight into key considerations as consent and privacy legislation evolves.

Speakers

Check out our Accenture subject matter experts featured in this webinar.

Susan LaDoux

Manager – Data Architecture

Session: Leveraging a scorecard approach for privacy and consent strategy

Trinity Levenson

Consulting Manager – Digital Technology Dev

Session: Leveraging a scorecard approach for privacy and consent strategy

Rebecca Gentry

Senior Manager – Data Architecture

Session: CDPs for privacy and consent benefits in marketing ecosystems

Fredrick Maurer

Accenture Song Principal Director

Session: CDPs for privacy and consent benefits in marketing ecosystems

TK Kristiansen

Intelligence Associate Director – Accenture Song

Session: Consent and preference management platforms

Joseph Leone

Data Science Analytics Consultant, Accenture Song

Session: Consent and preference management platforms

Danny Abraha

Data Experience Design Manager

Session: Using data and AI to create better data-driven experiences across the user journey