CASE STUDY

Reinventing business with data & generative AI

A collection of our client stories

5-MINUTE READ

Fortune: Turning years of data into instant insights

Accenture and Fortune transformed the iconic Fortune 500® list into an AI-driven platform that gives business leaders access to insights like never before. Fortune Analytics™ is an intuitive, user-friendly, generative AI-powered platform that provides access to insights from the Fortune 500 ranking, other annual Fortune rankings, print and online articles, and online video transcripts.

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BBVA: Banking on happy customers

BBVA worked with Accenture to become one of the world’s most customer-centric banks. Using digital technology to reach people where they are has helped them see massive growth. The result? Nearly 50 million customers now interact with the bank through digital channels, and seven out of 10 sales are made digitally.

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BMW: Generative AI in the driver’s seat

Accenture and BMW teamed up to create a new platform that uses generative AI to drive decisions across North America, accelerating productivity and experiences. Turning enterprise data into knowledge takes days, weeks or even months. But thanks to the power of generative AI, we’re now able to shorten that time frame, going from data to knowledge to real-time insights in just minutes.

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Saudi Airlines: Transforming traveler experience

Accenture and Saudi Airlines, the national flag carrier of Saudi Arabia, are working together to launch an innovative digital platform to transform the traveler experience. Powered by gen AI, the platform will provide a one stop solution enabling customers to seamlessly plan their journeys, book flights and modify their trips in just a few words, all while providing a personalized and conversational experience.

Strengthening our digital core for reinvention

Accenture’s interconnected foundation of cloud, data and AI is enabling advanced technologies such as generative AI to help our business reach new levels of performance. Our digital core is a “composable IT architecture” that is 95% in the cloud. This means we can plug and play the best SaaS applications and just use what we need, getting richer functionality and more speed all at a lower cost.

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Data & gen AI client announcements

Customer experiences through next-generation AI

Bath & Body Works, Inc, a leading retailer of personal care and home fragrance products, is collaborating with Accenture to modernize, transform and simplify its core digital and technology platforms. This multi-year program is part of Bath & Body Works’ strategy to elevate the brand and leverage the latest technologies in digital, MarTech, AI and generative AI to drive growth.

Accelerate adoption of generative AI

Currys, a leading international omnichannel retailer of technology products and services, has selected Accenture and Microsoft to deliver its core cloud technology infrastructure that will enable the retailer to leverage the latest AI technologies to enhance operations, elevate the shopping experience, and improve the colleague experience for its 25,000 people.

Help organizations scale AI responsibly

The District of Columbia Department of Health has teamed up with Accenture to build a custom, intelligent ‘Knowledge Assist’ chatbot, powered by Claude on Amazon Bedrock. Available in English and Spanish, the chatbot currently allows employees and residents to ask natural language questions and more quickly and accurately get precise answers regarding health delivery programs.