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17-21 June | Cannes, France

Cannes Lions 2024

Your front-row seat to the future of creativity and technology

Our presence at Cannes

Learn more about Accenture Song at Cannes and how we fuse creativity and technology to create customer relevance and help organizations grow.

Our award wins

  • Grand Prix: Film | Culture & Context: Local Brand | Sydney Opera House: Play It Safe

  • Silver: Film Craft | Production: Use of Original Music | Sydney Opera House: Play It Safe

  • Silver: Entertainment | Challenges & Breakthroughs: Social Behavior & Cultural Insight | Sydney Opera House: Play It Safe

  • Silver: Film | TV/Cinema Film: Media/Entertainment | General Entertainment Authority: Rumble

  • Bronze: Film Craft | Production: Production Design/Art Direction | General Entertainment Authority: Rumble

  • Bronze: Film Craft | Production: Use of Licensed/Adapted Music | General Entertainment Authority: Rumble

  • Bronze: Film | Online Film: Travel, Leisure, Retail, Restaurants & Fast Food Chains | Sydney Opera House: Play It Safe

  • Bronze: Film I Online Film: Travel, Leisure, Retail, Restaurants & Fast Food Chains I Copenhagen Metro: Whoops
Watch our Grand Prix Film Lion winner: “Play it Safe,” for the Sydney Opera House, by The Monkeys, part of Accenture Song

The Sydney Opera House is a monument to the power of brave creativity. On its 50th birthday, we set out to awaken the defiant, brave, and creative spirit that lies at the heart of all of us. Collaborating with Tim Minchin and Kim Gehrig, along with a host of resident Sydney Opera House companies - we created an original song and music video “Play It Safe,” a creative call to arms that moved 1.8 bn people worldwide.

Highlights from the event

Why creatives should - and shouldn´t - worry about AI

Our Accenture Song CEO, David Droga and Mira Murati, CTO of OpenAI, spoke exclusively to Fast Company to address the big questions everyone in the industry is asking.

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Cannes Lions Grand Prix Winner

We won big. Our ode to the creative spirit and film for the Sydney Opera House’s 50th anniversary, featuring Tim Minchin and directed by Kim Gehrig, took home one of the most coveted awards of the week: the Film Lions Grand Prix, as reported by the Guardian.

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Jill Kramer in the 2024 Forbes World’s Most Influential CMOs List

According to Forbes, Jill Kramer, Accenture Chief Marketing & Communications Officer, is a champion for how marketing and business leaders can take advantage of AI and focuses on bringing to life the “reinvention” that sits at the heart of what the company helps clients do.

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Our content sessions

When did our industry relegate creativity to output? Instead of it being the last step, creativity should shape all parts into something new. Join Nick Law, Lead, Song Design & Creative, Accenture Song, to find out what the model, the customer, and the work looks like when creativity is the great connector.

Lumiere Theatre, 17 June, 10:00-10:30

In an era where technology and artistry converge, the boundaries of creativity are constantly being redefined. Join David Droga, CEO, Accenture Song and Mira Murati, CTO, OpenAI, to discover why AI is not a competitor but a collaborator, offering tools that unlock new realms of possibility and transform the creative landscape.

Debussy Theatre, The Palais, 17 June, 14:00-14:30

On paper, collaboration between an in-house agency and a creative agency shouldn’t work. But LEGO and Droga5 found a way to play nicely. Jen Spiers, Chief Creative Officer, Droga5 Dublin, part of Accenture Song, and Nic Taylor, SVP and Head of Agency, The LEGO Group, discuss leaving egos at the door and what the power of play does to inspire creativity.

Forum, The Palais, 18 June, 12:00-12:30

At a time when leaders are pressured to answer for their organization’s impacts on society, Carla Hassan of J.P Morgan Chase and David Droga, CEO, Accenture Song, discuss why businesses must expand their definition of success to include moral obligations.

Debussy Theater, The Palais, 18 June, 2024, 15:30-16:00

Join Chioma Aduba, President, Droga5 NY, one of the few women at the helm of an influential agency, as she discusses how agencies and brands can become change agents for the betterment of their businesses and the industry at large.

The Changemakers series spotlights inspiring women who champion underrepresented voices and ignite business, cultural or social transformation.

Terrace Stage, 19 June, 12:45-13:15

Elizabeth Valleau, ECD, New Realities, Accenture Song, joins the Future Gazers - a group of hand-selected visionaries and trendsetters from across the industry - to paint a picture of our world 18 months from now. Each speaker will present a vision for their chosen focus area.

Forum, The Palais, 20 June, 14:00-14:45

Our speakers

David Droga

CEO, Accenture Song

Chioma Aduba

President, Droga5 New York, part of Accenture Song

Nick Law

Creative Chairperson

Jen Speirs

Chief Creative Officer, Droga5 Dublin, Part of Accenture Song

Elizabeth Valleau

Global XR Design Lead – Accenture Song

Our jurors

Ariana Stolarz

Jury President, Creative Business Transformation Lions
Chief Strategy Officer, Marketing, Accenture Song

Chioma Aduba

Creative Strategy Lions
President, Droga5 New York, part of Accenture Song

Masaya Asai

Industry Craft Lions
Chief Creative Officer, Droga5 Tokyo, part of Accenture Song

Honey Bajaj

Digital Craft Lions
Design & Digital Products Lead, India, Accenture Song

Christie Cooper

Entertainment Lions for Music
Creative Director, The Monkeys, part of Accenture Song

Tara Ford

Titanium Lions
Chief Creative Officer, Growth Markets, Accenture Song

Ana García-Hierro

Creative B2B Lions
Head of B2B Marketing, Iberia, Accenture Song

Adam Kerj

Brand Experience & Activation Lions Chief Creative Officer, EMEA, Accenture Song

Vander McClain

Design Lions
Head of Digital Product Design, ASG, Accenture Song