CRM Campaign Manager
Position: CRM Campaign Manager
Location: London
Career Level: Specialist
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
As a team:
TMW is a leading integrated creative and communications agency, based across London and Bristol. Proudly wired differently, we believe that the best ideas work everywhere. We combine standout creativity with end-to-end connectivity to create ideas that move people in every channel.
We're dedicated to creating a workplace that reflects the world we want to live in, and ensuring TMW is a place for everybody.
You'll learn, grow and advance in an innovative culture that thrives on shared success, diverse ways of thinking and enables boundaryless opportunities that can drive your career in new and exciting ways.
About the role:
We are looking for a CRM Campaign Manager to join our growing team in Farringdon, London. The role involves working with Braze, along with other supporting Marketing Technology tools to build, deploy, query and troubleshoot CRM campaigns. The successful candidate will have a sound base knowledge of consumer marketing and the use of marketing technology to support this.
In our team you will learn:
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How to work with Braze, along with other supporting Marketing Technology tools to build, deploy, query and troubleshoot CRM campaigns.
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You will work with internal colleagues and departments and have some contact with 3rd party suppliers to manage end-to-end multi-channel marketing campaigns.
As a CRM Campaign Manager you will:
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Use Braze to build and deploy multi-channel consumer marketing campaigns
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Data feed and load monitoring and proactive issue resolution
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Lead management data governance
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Run counts and production of reports & dashboards
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Extract, process and prepare data files
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Select most appropriate tools and methodologies to carry out data manipulation and processing tasks.
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Liaise with internal departments and 3rd party suppliers
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Complete of campaign work to written data briefs
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Complete job documentation and administration of job files
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Quality Assurance checking of data files, proofs and approvals
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Ensure adherence to quality assurance processes and GDPR
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Find innovative solutions during problem solving.
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Have extensive contact with internal colleagues and departments and some contact with 3rd party suppliers to manage end-to-end multi-channel marketing campaigns.
We are looking for experience in the following:
Proven experience in a similar Martech role with a solid grounding in data and marketing technology
A good working knowledge of Braze (or at least one alternative Marketing Automation tool)
Competent ability in MS Excel
Experience with managing end-to-end consumer marketing campaigns
Proven task and project managing skills
Analytically and logically minded with both business and technical aptitude
Enthusiastic - proactive, able to demonstrate good initiative
Solid database and marketing technology knowledge.
#TMW
Application Deadline: Ongoing
Accenture reserves the right to close the role, at any time.
What’s in it for you:
Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits. These include perks such as:
Up to 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
Family-friendly and flexible work policies.
Attractive pension plan with financial wellbeing support and resources.
Private healthcare insurance plan and Mental Wellbeing support.
Employee Assistance Programme, Career Development and Counselling.
A range of generous Parental Leave offerings.
Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the outstanding services we are known for.
Please note that with all our roles, you should expect some in-person time for collaboration, learning and building rapport with clients, peers, leaders and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.
London
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We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.
We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.
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Join Accenture to work at the heart of change. Visit us at www.accenture.com.