IMU-SONG Strategy Manager
Job Title – IMU Digital Commerce Manager
Management Level: 07 – Manager
Location: NCR / Mumbai / Bangalore
Must have skills: Digital commerce strategy & execution, Category / portfolio management, Customer experience optimization, D2C/Marketplaces/Omnichannel/Quick Commerce, Data driven decision making, Stakeholder Management across cross-functional teams, Team leadership & delivery ownership
Good to have skills: Working knowledge of digital marketing, Product management, understanding of emerging technologies, AI / GenAI applications in commerce, Commerce platforms & MarTech exposure
Job Summary:
We are looking for a strategic and execution-focused Digital Commerce Manager to own and drive performance across D2C, marketplaces, omnichannel and quick commerce platforms. This role requires strong business ownership with hands-on experience in running digital commerce or a major category, with accountability for revenue, traffic, conversion, AOV/ATV, and customer experience metrics. The ideal candidate will work closely with cross-functional teams across business, marketing, technology, design, supply chain, customer support, etc. to deliver seamless digital shopping experiences and drive revenue growth. Product management capability is a valuable additional skill, and exposure to AI / GenAI or advanced analytics-led initiatives is a strong differentiator.
Roles & Responsibilities:
- Own end-to-end performance of digital commerce and drive growth for our clients
- Deliver revenue growth by enhancing the customer experience and optimizing for conversion, engagement and retention
- Lead and manage a team to deliver business outcomes
- Define and execute category strategies (assortment, discovery, content, visibility, etc.)
- Partner with cross-functional teams to enable and deliver experiences / journeys
- Use data, insights, and experimentation to prioritize and solve problems
- Stay up-to-date with e-commerce and digital trends to guide innovation
- Contribute to product roadmap and platform enhancements where applicable
- Champion best practices in UX and customer journey design
Professional & Technical Skills:
- Strong knowledge of digital commerce ecosystems and customer journeys
- Strong grasp of digital commerce KPIs and operating levers
- Ability to translate customer needs into functional and technical execution plans
- Strong analytical mindset with experience in A/B testing and data visualization
- Excellent communication, leadership, and collaboration skills with execution discipline
- Proficient in MS Excel, PowerPoint, and product analytics dashboards
- Experience working in matrixed or global organizations is a plus
Experience: Minimum 8+ year(s) of experience.
Educational Qualification: Master’s degree in business administration (MBA) or post graduate degree in management (PGDM) from premier institutes preferred
New Delhi
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