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We’re committed to bringing innovation to improve the way Australia lives, works, plays and grows. And that means partnering with some of our most iconic Australian organisations such as Rugby Australia.

We are particularly proud to support Rugby Australia in promoting inclusive environments and diverse thinking, while driving high performance and greater insight with the use of analytics.

Rugby AU


These days, stats are the lifeblood of any sports team. That’s why we’re working with Rugby Australia from the Wallabies, Wallaroos and Rugby 7’s, to drive greater insights into on and off-field performance. We’ve analysed and converted over 10 years of rugby data for 18,617 players, 764 teams across 12,867 rugby games into one intuitive tool to give Rugby Australia a competitive advantage.

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This is how we did it

Crunching tackles. Crunching data.

Combining date and insights, Rugby Australia, for example are able to understand biometrics of players in training vs. game day; gain analytical insights of what it takes to win games as well as start to benchmark player talent. This is just the beginning.

Define new opportunities

Powering up the scrum

How can Rugby Australia boost their power where they need it most? With 360 degrees of detailed analysis for every players’ performance, on and off the field.

Untrap new data

Selecting the right XV

We give Rugby Australia coaches the inside information on more than 18,000 players and their performance over 10 years. They can compare players at the touch of a button and get an instant visualisation of how they stack up against each other, over time.

Create new culture

Strategic game plays

We’re providing coaches with greater insights to help them prepare against whoever they’re facing on the pitch.

Define new opportunities

A digital edge

Rugby’s a game of heart and passion. But it also needs intelligence. That’s what Accenture’s giving Rugby Australia; detailed analytics of players and competitors– all in one digital place.

Operate with new agility

Diversity goes
the distance

Rugby ignites people by encompassing the spirit of inclusiveness, fun, respect, diversity and support. Accenture shares these cultural and core values and understands that a diverse and inclusive workforce fosters an innovative, collaborative and high energy environment.

We know that organisations that reflect the communities they serve are better able to understand, connect and appeal to their customer base. We also know that inclusive teams make better business decisions.


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Accenture Australia

Accenture Australia

Rugby Australia Accenture team

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