Industry

Consumer Goods and Services

It’s time to satisfy fluctuating consumer demands while seizing new growth opportunities in today’s integrated marketplace.

Data & Analytics

The insight track

Our research shows five elements CPG companies need to become insights-led organizations.

COVID-19: What to do now, what to do next

Our eight waves of consumer research reveal that COVID-19 has substantially changed consumer behavior. We explore five key myths impacting CPGs—that our research data dispels. Businesses must be data-led as they shape plans for the future, and CPGs need to revisit consumer segments, their portfolios and their partners now to build a foundation for future growth.

Navigating the Impact of COVID-19

Debunking 5 consumer myths in the era of COVID-19

COVID-19

Know your consumers? COVID-19’s impact on CPGs

What trends are impacting the consumer packaged goods industry and how can CPGs better serve emerging consumer segments?

COVID-19

10 consumer trends impacting CPGs

Learn about the ongoing consumer trends impacting CPGs due to the coronavirus (COVID-19).

COVID-19

COVID-19 will permanently change consumer behavior

Accenture reports how the coronavirus will permanently change consumer behavior and transform the future of the CPG industry.

COVID-19

The elastic digital workplace

How we help

With services spanning growth strategy and execution, sales and trade promotion management, marketing, supply chain, and intelligent enterprise enablement we help our clients achieve consumer relevance at pace and in the right scale units.

Remodel the portfolio

Create an innovation agenda to drive disruptive growth.

Redefine consumer and channel experience

Capture new growth and meet liquid expectations.

Reinvent operations

Architect the business to be relevant at scale.

Run an intelligent enterprise

Pivot your business to unlock value faster than ever.

Develop next-gen IT architecture

Go digital at the core to adapt at speed.

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Capabilities

From enabling front office transformation to building an intelligent enterprise underpinned by technology and analytics, the Accenture consumer goods industry helps businesses innovate and transform.

Accenture customer innovation network

Explore emerging technologies to compete in a fast-changing environment.

SAP services & solutions

Power your intelligent enterprise and drive your business forward.

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Where we serve

Agribusiness

Discover how we are working across the food value chain (seeds, farming, and processing) to drive innovation and growth for our agri clients.

Alcoholic beverages

We’re helping companies that produce, market, and/or distribute alcohol get closer to the consumer and improve the customer experience.

Beauty and personal goods

Check out how we are transforming the beauty customer experience and enabling clients to discover new areas of opportunity fueled by data.

Food and non-alcoholic beverages

We’re helping food and beverage companies pivot to consumers evolving needs for quick, healthy, socially responsible products that elevate experiences.