Execute to drive growth from the chosen strategic positioning
Energy companies that elect to go beyond traditional commodity models will face a key challenge: successfully transitioning from a high-volume, low-margin business to a low-volume, high-margin business.
Energy companies will foster “evolution” by leveraging and building on existing capabilities to play to their competitive advantages. They will stage a “revolution” by rapidly developing or otherwise accessing new capabilities that will enable successful execution.
Here’s what it will take.