MK: We’re taking a comprehensive approach across three areas. First is customer and partner co-creation. We implemented this in a consistent way last year, as one of the most frequent requests we got from our customers in 2020 was related to our expertise in people flow. For instance, how do you move people from parking lots to COVID-19-optimized offices in a timely, safe manner? Making that happen requires tremendous work and collaboration with partners and customers.
“You must co-create with customers because every environment is different. You need to work with an ecosystem of partners to ensure every stage is safe — from microbe-free surfaces to social distancing rules, from reduced congestion to contact-free journeys. No one company can do it alone.”
We recently rolled out a network of co-innovation centers, KONE WORX, where we do exactly that. We look at a customer’s problem statement, we look at an idea, then we work out how quickly we can move from that idea to a scalable solution. The funnel starts wide and, after a thoroughly structured process, we reach a handful of solutions.
Customer co-creation one-to-one is fairly straightforward — you have one customer and one vendor working together. But, if you have an open ecosystem with multiple customers and partners working on a scalable solution, it can be tricky. We’re still perfecting this more complex model.
Besides customer co-creation, the second area we chose to focus on is speed of innovation, combined with a culture of experimentation. I don’t like the statement ‘speed to fail.’ For us, it’s ‘speed to learn.’ We’ve created a role specifically for this, Chief Innovation Officer, to drive our innovation roadmaps and best practices across KONE’s Technology and Innovation unit, and throughout the entire company.
Finally, as our third area of focus, we’re evolving our R&D and IT organizations into a competency-based structure, where we can quickly realign our resources and focus them on key priorities. So, when customers' requirements change, we can quickly refocus both our teams and our offering roadmaps.