Group Creative Director

Key Responsibilities:

Creative Leadership:

• Define and articulate the creative vision and strategy for FMCG clients, ensuring it aligns with their brand objectives and market positioning.
• Lead and inspire a team of creative professionals, including art directors, copywriters, and designers, to deliver high-quality and innovative work.
• Oversee the creation of compelling and effective creative assets across various channels, including digital, print, TV, and social media.

Strategic Oversight:

• Develop and implement creative strategies that drive brand growth and engagement in the FMCG sector.
• Collaborate with strategic and account teams to ensure creative solutions are aligned with client goals and market trends.
• Stay informed about industry trends, consumer behavior, and competitive landscape to provide strategic insights and drive creative excellence.

International Brand Management:

• Manage the development and execution of global campaigns, ensuring consistency and alignment with international brand guidelines.
• Adapt and tailor creative strategies for different markets, working closely with regional teams to address local nuances and preferences.
• Ensure all creative work meets global standards while resonating with diverse audiences.

Client and Stakeholder Engagement:

• Build and maintain strong relationships with senior clients, presenting and advocating for creative concepts and strategies.
• Collaborate with clients to understand their vision, feedback, and business objectives, incorporating their input into creative solutions.
• Lead client presentations and workshops, effectively communicating the creative rationale and value of proposed ideas.

Team Development:

• Mentor and develop creative talent within the team, providing feedback, guidance, and professional growth opportunities.
• Foster a collaborative and creative environment, encouraging innovation and best practices.
• Drive a culture of excellence and accountability, ensuring high standards of creative output and client satisfaction.