Food retakes center stage

When COVID-19 turned the world upside down, consumer behaviors, preferences, and expectations altered almost overnight. Accenture research shows that the pandemic has caused half of all consumers to re-evaluate what’s important to them in life.

Nowhere is that more true than food preferences. As consumers settle into new habits about what, where and how they eat, there are significant implications and opportunities for consumer goods, retail, travel and hospitality brands.

Here are five of the ways we’re thinking differently about food.

Five ways we’re thinking differently about food.

The table is set

Consumers’ love of and interest in food may never have been greater. Their changed priorities and behaviors bring substantial opportunities for consumer goods, retail, travel and hospitality brands – if those brands have the advanced analytics capabilities to understand what consumers really want and will pay for. And, if those brands’ operations are fully centered around the consumer. Most companies will need to explore new business models and new partnerships to meet people’s needs.

The “table is set”: now it’s time for consumer companies to offer new experiences and operate in new ways.

Consumer insights

CPGs must evaluate what, where and through whom they sell to capture the value that has shifted.

Retail consumers seek a different grocery experience

Latest research shows consumers are hungry for something new—retailers need to reset grocery shopping for the next decade.

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As travel embarks on its journey back to growth, Emily Weiss looks at how companies can be both creative and pragmatic.

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Our work

Drinkworks designs, prototypes and launches the Home Bar, a new-to-the-world cocktail system, in only 18 months.

Grocery retailer Intermarché embarks on an organization-wide data transformation.

Carnival Corporation connects high-touch technology and the human touch to create hyper-relevant experiences for thousands of guests at a time.

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Meet the team

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