Marketplace services


Transform your brand for the new retail model

Unleash your marketplace superpower

Everyone is talking about the retail apocalypse. But the massive change in the industry is not so much the end as it is a reinvention of the retail model.

The rapid growth of marketplaces—such as Amazon, Alibaba, Instagram commerce, click and collect models, and food delivery ecosystems—are changing how people buy and consume products and services. Expecting convenience and immediate gratification, customers are turning to marketplaces to get what they want, when they want it. At the same time, retailers are turning to them to expand assortment and reach, launch new products faster, and improve profitability—all at less cost. With the global e-commerce market expected to be worth $24.3 trillion by 2025, marketplaces are already the next wave of retail growth.

How we help

By focusing transformation efforts in four critical areas, manufacturers can hold the competition at bay, give sales performance a jolt, cultivate brand loyalty, and most importantly, ignite new market growth within digital marketplaces.
Transform your brand for superior performance
Operate
Manage digital businesses at scale

Orchestrate
Bring the brand back into the e-Commerce experience

Optimize
Drive higher sales performance through data-driven insights & experimentation

Originate
Leverage real-time consumer insights to discover new growth opportunities
Together, we can transform your brand for superior performance in the new retail model.

Pioneering new ideas and thinking

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Alliances & Partners

Partner Ideoclick
Partner Optimizely
Partner Salsify
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News

Kimberly-Clark

Kimberly-Clark switches major ad duties from WPP to Accenture Interactive. Read more.
Optimizely

Accenture doubles down on Experience Optimization offering with strategic investment in Optimizely. Read more.
Ideoclick partnership

Accenture forms alliance relationship with Ideoclick to provide expanded Amazon marketplace expertise to consumer brands. Read more.

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