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Strategy and solution

A connected ecosystem of tools and processes

Artificial Intelligence assistant

Piloted in Spain, the AI assistant supports website visitors in navigating through ŠKODA AUTO offerings and learns about their needs, which helps ŠKODA AUTO better tailor their products and services.

Responsive websites

New, responsive websites for importers and the end consumer are live in over 60 markets globally.

Unified online data model

Combines digital customer and consumer data from across the company, that provides information about ŠKODA AUTO’s market performance.

Online car configurator

An all-new, flexible online car configurator, piloted in Slovakia and the Czech Republic, allows customers to explore customization options online.

Innovation accelerator Berlin


Manage customer needs more effectively thanks to a better understanding of their preferences and data.

Collect, analyze, and utilize 360-degree consumer data from online and offline interactions.

Generate more high-quality leads through the digital assistant, car configurator and connected ecosystem of tools.

Engagement from dealership to driveway

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