In the early days of pandemic response, many companies made wholesale cuts to IT. Now the priority is looking to the longer term and moving toward a sustainable cost base, especially in light of questions executives are asking themselves about the future, such as:
- Where will the economy be in a year?
- What will markets look like?
- Which competitors will leapfrog ahead?
There are imprecise answers to these questions right now. However, IT will figure heavily into companies’ recovery and rebirth. ZBT’s ability to rotate the cost base now will have lasting impact on the business. These are the fundamentals of success.