In a mere six months, the company developed a minimum viable product (MVP) in the form of an initial platform and a corresponding application. We provided technical support to the venture by assisting with the design of integrated journeys and leveraging the Zur Rose interoperability platform for orchestrating the digital services—many of which are on Google Cloud. We also provided strategic support in the form of hiring key personnel and assisting with brand build, communication and go-to-market planning and execution, and operational setup.
The platform is designed to allow customers easy, convenient, around-the-clock access to personalized healthcare services through a few touches to their digital device. For example, a digital symptom checker enables an initial diagnosis while using geolocation technology. The application then proposes the nearest experienced healthcare provider to the customer.
With this platform, customers can directly request medical support through phone, video and chat, book appointments, and order medications and additional services. The platform also allows for secure, customer-directed sharing of personal medical information.