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Smart connected product design & development

Reimagining engineering, supply and production

Three actions to build resilient operations

Seizing opportunity with software-enabled products

Today’s products will not meet tomorrow’s needs

Innovate often for a customer-first transformation

Have a North star vision and strategy centered around a common purpose and understand how this strategy drives value for the business.

Though the business model, operating platform and capabilities may change, leverage the alliance partners and ecosystem to deliver shared value.

Develop a strategy & vision for products that drive sustainable growth & articulate it to build sufficient investment capacity & enhance productivity. 


Five things automakers must consider

Our capabilities

Product Design

We offer smart connected solutions & design-relevant features, combining physical objects & digital services for personalized offerings & convenience. Read more.

Product Strategy

We help you transform and maintain a competitive edge in the market by providing overarching business case and investment strategies.

Product & Organization Transformation

We help you translate your product strategy to an efficient, effective delivery organization to reduce waste, enhance productivity and sustainability.

Product Engineering Services

From engineering consulting and design to embedded software, we provide the design and engineering services and collaborate with companies to develop their products. Read more.

Alliances & partners

Cleaning up in connected services

Haier Europe collaborated with Accenture to help make its products smart and connected with Internet of Things.

Faurecia debuts model-based cockpit of the future

Accenture helped Faurecia develop integrated design processes and a full Dassault Systèmes platform to enable powerful new engineering methods.

ABB: Making machinery speak volumes

Accenture helped build the smart sensor device, an industrial Internet of Things solution that generates tangible value for ABB and its customers.

Awards & recognition


BEST platform as a Service awarded to Accenture myProduct Platform

2021 IDC

Accenture recognized as LEADER in Smart Manufacturing Services


Accenture recognized as LEADER in Software Product Engineering Services

Reimagine: The Industry X blog

What we think

Automotive industry fast lane is software‐defined

Accenture identified four approaches to help OEMs transform software defined, service-driven mobility experiences to compete effectively.

Closing Japan’s digital innovation gap

Accenture outlines how leading Japanese companies are successfully innovating with digital and key actions to become innovators in the digital era.

Reinventing packaging

Why smart, connected packaging offers breakthrough value for product businesses.

Meet our lead

Liam Friel

Global & EMEA Lead – Industry X Smart Connected Product Design & Development