The big switch to digital changes everything. The need for transformation has penetrated every layer of the Media & Entertainment space, causing a shift from legacy content business and revenue lines to a model that embraces easier collaboration, agility, and customer insights as its foundation.
Accenture brings together technology and human ingenuity to help traditional media companies rescript their futures. With organizational transformation at its core, Accenture’s Multimedia Advertising & Media Cloud Solution helps businesses strategize, harness cloud data, optimize, and operate as fully-digital, platform players.
Formula 1® teamed up with Accenture to relaunch F1® TV, a cloud-based video experience to deliver great content to a much higher number of fans.
Watch Globo's CEO, Jorge Nóbrega, as he reflects on Accenture’s contribution to the UmaSóGlobo program.
Accenture helped Disney Studios’ StudioLAB build and pilot a scalable platform to deliver an interactive movie poster content experience.
Sanoma uses a multi-cloud strategy to accelerate innovation in learning solutions.
Explore innovations, ideas, and insights in our media and entertainment industry magazine.
Explore the continuum of technology and experience, reshaping business.
We see five major trends emerging that have significant implications for the year ahead.
Learn more about Accenture’s Media & Entertainment industry practice in the news.
The project is another step in making it one of the most technologically advanced stadiums in the world.
ISBA has selected Accenture to manage this phase and build the cloud-based technology infrastructure for Origin.
A new report explores why streaming services must develop a broader understanding of their viewers and what they watch across multiple platforms to stay competitive.
Innovation in streaming, cloud technologies and the future of M&E marketing will be key NAB Show trends, Accenture believes.
A top trend for streaming companies in 2022: Content Aggregation. We talked with Variety about making the consumer experience easier and more enjoyable.
Networks and stations are turning to advanced advertising technology to deliver incremental reach advertisers crave and immersive experiences for viewers.
