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Small to medium is big business

Discover how Grow SMB is enabling success. Because when SMB customers and partners prosper, we all do.

Closing the SMB gap, for good

Serve your SMBs better with Grow SMB, Accenture’s solution to Grow SMB resiliency, relationships, sales, trust, and success. Because when your SMB partners grow, your enterprise grows.

Serve your SMBs better with Grow SMB

Learn more about Accenture’s Grow SMB

When your SMB partners grow, your enterprise grows

Grow SMB insights

Take SMB growth to new heights

Understand what the $1.2 trillion social commerce opportunity means for SMBs.Read more.

Get to know the newest generation of SMBs

Five ways enterprises can really understand—and deliver—what the next-gen of digital-savvy and self-funded SMBs need. Read more.

Winning in a small (and medium-sized) world

Three key actions for enterprises to unlock and win SMBs globally, at scale. Read more.

The power to influence

Learn about the trust that SMBs place in their peers, and what it means for enterprises if they play the right role in nurturing SMB-to-SMB networks.Read more.

Tell me all about yourself

A smart approach to segmentation can enable enterprises to build deeper, more trusted sales-generating relationships with SMBs.Read more.

If enterprises build trust, SMBs will spend

Explore why enterprises must build trust with SMBs and the reward for those that get it right.Read more.

Continuing the Grow SMB conversation

THRIVE Podcast: Why startups are booming

Listen to Accenture and THRIVE, a Paychex Podcast, discuss everything from the changing business owner demographic to the unglamorous side of startups.

The Economist: Bridging the gap

See what Accenture, Microsoft, and the Aspen Institute say SMBs need in order to flourish in a digitally-dominated economy.

The Information: Bridging the divide

Watch Accenture, Snap, and Zenni Optical discuss how large platform players can better support, engage, and gain the trust of SMBs.

Opportunities for the new normal

Understand the SMB

We can help you address the diverse range of needs and challenges of underserved SMBs to build customized experiences and tailored solutions.

Earn SMB trust

Only 51% of SMBs trust that enterprises have their needs in mind. We can guide you in understanding SMBs’ unique priorities to earn invaluable trust.

Build relationships

With a deep understanding of SMB needs, we can support your SMB relationship building to truly become a platform for inclusive growth.

Accenture’s Grow SMB Framework

From B2B-centric…

Grow SMBs by enhancing existing B2B Marketing, Sales and Services engagement channels to drive acquisition and consumption.

…to SMB-centric

Transform business models, products and services to accelerate growth of SMBs and help them thrive on their own terms.

Five pillars of SMB engagements

Acquire

Identify and adopt new SMB customers and partners.

Onboard

Enable frictionless onboarding for all SMBs.

Engage

Drive customized SMB engagement and experiences.

Support

Provide proactive support tailored to SMB needs.

Offer

Deliver relevant, SMB-specific solutions and programs.

Case studies

Finding the secret sauce for smarter selling

A mobility and delivery platform unlocks over $85 million in revenue with a fresh mix of sales talent and data-driven insights.

Seizing a $1B+ revenue opportunity with SMBs

A global networking technology company creates a new GTM to transform customer experience and lift revenues sky high.

News

Our leaders

Robin Murdoch

Managing Director – Corporate Strategy, Global

Lan Guan

Lead – Cloud First, Data & AI

Dawn Anderson

Senior Managing Director – Enterprise Functions Networks Lead, North America

Nikki Mendonça

Managing Director – Accenture Song, Software & Platforms, Global

Louise Barrere

Managing Director – Applied Intelligence, Solutions.AI for B2B Growth Lead

Stephanie Gorski

Managing Director – Accenture Strategy, Software & Platforms – Accenture

Danielle Moffat

Managing Director – Accenture Operations, Intelligent Sales and Customer Operations Offering Lead

Shannon Copeland

Managing Director – Accenture Operations, Digital Inside Sales Innovation Lead

Frequently asked questions