MarTech Advisory Consultant
About the team:
Accenture Song in ANZ brings together strategy, data, creativity and technology to help Australia and New Zealand’s leading brands grow. Our team operates from Melbourne and Sydney, partnering across the broader Song network.
We’re a cross‑functional unit embedded within Song’s marketing transformation and activation capabilities—covering first‑party data strategy, omnichannel campaign execution, analytics & reporting, and marketing technology enablement.
The Martech Consulting team in ANZ advises clients on the design and implementation of marketing technology ecosystems that drive personalised experiences and measurable outcomes. We work across CRM, CDP, automation, and analytics platforms to deliver integrated solutions
Only applicants from Sydney or Melbourne with existing rights to work in Australia will be considered
About the role:
Martech strategy: platform selection, roadmap, governance
Data integration: ETL/ELT, data quality, identity resolution
Analytics & measurement: attribution, dashboards, ROI modeling
Campaign tech: automation, programmatic activation, tag management
CRM & data hygiene: segmentation, profiling, data enrichment.
Tech stack orchestration: marketing automation, CDP, DMP, CMS
Optimization: A/B/n testing, experimentation frameworks
Stakeholder alignment: cross-functional collaboration, client advisory
Change management: training, enablement, adoption strategies
Compliance & governance: privacy basics, governance policies
Qualifications
10+ years in martech consulting or marketing technology roles.
Deep expertise in CRM, CDP, and marketing automation platforms.
Strong understanding of data integration and governance principles.
Experience in analytics and measurement frameworks.
Excellent leadership and stakeholder management skills.
Familiarity with ANZ privacy regulations and compliance standards.
Certifications in major martech platforms (Adobe, Salesforce, Braze).
Degree in Technology, Marketing, or related field.
Sydney
Melbourne
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