The new app is sleek and seamless, providing an end-to-end personalized experience for booking, check-in, IHG One Rewards Loyalty Program benefit management and communication across all 17 brands. It also supports expanded property attributes and pricing offerings, with increased merchandising opportunities for hotels. Leveraging the digital factory, IHG improved the experience for customers with features like personalized home screens, sticky navigation and “add to wallet” functionality for reservations.
The app is the most efficient place for IHG One Rewards members to manage stays and track progress toward the newly launched Milestone Rewards—a program full of perks based on extensive research into what guests really want. Inside the app, travelers can find an account dashboard to track points and milestones, a chat-based digital concierge and the ability to add the IHG One Rewards card to their Apple or Google wallet, to name a few attributes.
Already, the app is seeing exceptional results—a key contributor to IHG’s growth and ongoing success. As of September 2022—compared to pre-pandemic metrics—revenue, usage and downloads are all up more than 20% and growing.
The app is also faster and has near-perfect, crash-free performance. And as a testament to usability, it has a 4.9-star rating in the iOS app store, making it a top-rated travel app. Customer reviews describe the app as “easy to navigate” with a “stunning new design.” One guest even wrote that they “couldn’t travel without it.”
The IHG mobile app is a big step forward in the company’s digital journey. It positions IHG as a leader in travel innovation, helping exceed guest expectations from travel planning to checkout.
Featured IHG Hotels & Resorts:
- InterContinental Maldives Maamunagau Resort
- Kimpton Rowan Palm Springs