Tuning up to navigate the S-Curve

To meet the demands of the multi-dimensional media landscape, it’s essential to start with the core. Transform your supply chain to overcome costly inefficiencies, unlock trapped value and harness strategic advantages with investments in actionable analytics. Underpin this by collecting richer data and creating a platform-based approach.

The S-Curve defines the journey of growing the core and pivoting to new growth.

Reimagining the content business

Content companies need to become “intelligent enterprises” and reinvent their fundamental content capabilities to compete at speed. The main transformations are:


How to engage the new “cross age” generation of people expecting round the clock access to best stories and traditional viewers?

Monetization innovation

How to transform the linear core business, converging it with emerging but still niche digital business without increasing cost of sales?

Reinvent production and content supply chain

How to reduce hourly production cost making the content more “intelligent” and valuable?

View All

About the Authors

George Nazi

Senior Managing Director – Global Communications & Media Industry Lead

Shad Family

Managing Director, Lead – Media and Entertainment, North America

Gavin Mann

Accenture Media and Entertainment Lead for EALA

Raffaella Masoero

Managing Director, Lead – Media and Entertainment, Europe

Mike Chapman

Managing Director – Media & Entertainment Lead, North America


Television turns the channel on brand ROI
Reload to win in hyper-competitive video market

Subscription Center
Stay in the know with our newsletter Stay in the know with our newsletter