Image Thumbnail

Applied Intelligence

Accenture's approach to scaling data and AI
Read More

Discover your data's destiny

Chances are, your business is storing loads of dark data—unused information from transactions, connected devices and other sources. And if you're already using automation and AI technologies, you're likely creating more "data exhaust" than ever. How many opportunities are hidden there?

Imagine a steady stream of insights to fuel intelligent technologies; 360-degree customer views to boost relevance and revenue; or faster, smarter decisions to accelerate innovation. Analytics can do that for you.

But if data is fragmented or low quality, it can't be mobilized. You need to reimagine your data supply chains and processes to ensure transparency, trust and accessilbility at speed—only then can data be used to maximize your technology and AI investments.

We will tailor your solution with the right talent and technologies to suit your industry and objectives. This is data and analytics in the New—actionable insights that lift performance, resilience and competitive advantage.

AI 101 | What is Dark Data?

Accenture's video talks about Dark data and how it identifies opportunities in the hidden data to provide valuable new customer and business insights. See more.

View Transcript

Solutions unlike any other

There's no silver bullet for transformation. Analytics services and data science are powerful tools, but Applied Intelligence is about combining them with AI and intelligent automation to meet your needs and bring your particular vision to life.

The foundation of your AI journey

Behind every AI strategy is a data and analytics strategy. In fact, Seventy-nine percent of companies succeeding with AI report analytics as a key factor (PDF). We help you establish strong practices that set the stage for any AI or intelligent automation transformation.

Data and analytics strategy

We'll map your analytics initiatives to quantifiable business outcomes with a data-driven approach.

Data discovery and augmentation

We bring you 360-degree customer views by augmenting your assets with third-party data and predictive analytics.

Data management and beyond

In addition to data synthesis and analytics, we assist with governance, monetization and compliance.

Data democratization

We customize user-friendly tools to empower employees to embrace data and hit the ground running on the journey to AI.

Industrialized solutions

We offer turnkey solutions for common challenges as well as custom solutions for more particular needs.

View All

Case studies

Accenture partnered with the Global Emancipation Network to develop the world's first human trafficking content classifier.


What happens when you bring an intelligent assistant to one of the oldest newspapers in Italy?

The motorcycle brand uses analytics and machine learning to help each bike improve with every race.

View All

What we think

As the future takes shape, there will be no room for enterprises that cling to the past.

Set yourself up to scale successfully, time and again.

Organizations need to adopt ‘agile’ to adapt, innovate and embrace new ways of working to scale AI.​

View All

Our leaders

Join the team

Data science is one of the fastest growing fields of our time. Be part of an interdisciplinary team of high-performers working together to help clients transform their businesses through data and analytics.

Subscription Center
Stay in the Know with Our Newsletter Stay in the Know with Our Newsletter