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The future of beauty never looked so good

The beauty evolution

The reinvention of beauty

Built for people, backed by science

"Beauty is a creative innovation-led industry. Agile brands need to navigate the market by focusing on and building direct connections with the consumer in an increasingly virtual world."

— AUDREY DEPRAETER-MONTACEL, Accenture Global Beauty Lead

How to win in beauty

Growth and innovation

Identify new growth opportunities, create new business models and drive innovation — all enabled through a broad ecosystem of partners.

Brand experience

Create a unified brand experience that is purpose-led, locally relevant and cost effective on a global scale, activated by data-driven intelligence.

Digital commerce

Transform the architecture and operations to cost effectively manage digital commerce experiences and optimize ROI with data-driven intelligence.

Data and analytics

Combining a highly automated data foundation and artificial intelligence to create a data-led insights company, powered by cloud and digital talent.

Consumer centric supply chain

Reimagine and digitally enable a profitable supply chain to deliver a connected consumer experience that is responsible by design.

How to win in China

To stay at the forefront of Gen Z, a key driver in the China beauty market, beauty brands must pave the way to D2C and reinvent consumer experiences.

Case studies

L’Oréal Italy: Customer-focused makeover

L’Oréal Italy harmonizes order-to-cash processes to be more customer-centric.

Global beauty leader gets a procurement makeover

Global beauty leader reinvents procurement creating new foundation for growth.

Digital makeover at The Body Shop

The Body Shop adopts cloud-based IT to lay foundation for growth.

Accenture & Women's Wear Daily podcasts

New generation beauty consumer – what’s next?

Angelica Munson, Chief Digital Officer at Shiseido, shares insights into how a new generation of beauty customers are driving greater digitalization in the market. Listen now.

Inclusive and sustainable beauty

Nancy Mahon, Senior Vice President, Global Corporate Citizenship and Sustainability, Estée Lauder Companies, talks to WWD about inclusive and sustainable beauty. Listen now.


Our leaders

Oliver Wright

Senior Managing Director – Consumer Goods & Services, Global Lead

Audrey Depraeter-Montacel

Managing Director, Global Beauty Lead, Consumer Goods & Services

September Guo

Managing Director – Consumer Goods and Services, Beauty Lead, China

Maria Mazzone

Managing Director – Consumer Industries & Innovation, EMEA