Intelligent operating model

Build a data-enabled operating model that continually adapts.

How is your operating model handling disruption?

Disruptive technologies and empowered consumers are accelerating market change. But more than nine in 10 executives report that their companies’ very existence could be jeopardized by operating models that can’t keep pace.

That was before COVID-19 struck. Some industries have been up-ended dramatically by the pandemic and most others are adapting to constant change. So, while many organizations have responded to the crisis with agility, the big challenge is how to maintain this for the long term.

Those companies armed with intelligent operating models that enable them to continuously adapt are more likely to prosper. And it pays off: The long-term EBITDA growth for truly agile organizations is 16% compared with 6% on average for non-agile organizations.

Companies often get low value from data due to their op model. Accenture’s Sam Holmes recommends 5 actions to start realizing greater value from data.

Adapting to a new range of challenges

Accenture can help create data-enabled operating models that continually adapt to your changing business imperatives and improve employee engagement and productivity while meeting the growing need to deliver value. Among today's critical challenges:

Build new business models

Implement multiple new business models while seeing through commitment to existing businesses.

Optimize digital transformation

Design flexible teams, talent and processes that underpin successful adoption of AI, cloud and other technologies.

Reduce complexity and cost

Apply the right balance of automated and human work to improve efficiencies and decision-making.

Integrate M&As

Integrate new entities and create liquid ways to work with more outside partners.

Embed sustainability and responsibility

Re-wire the business to meet its purpose, compete in sustainable markets and embed responsible practices and culture.

Inspire innovation

Create processes that facilitate risk-taking in a culture of autonomy and experimentation.

Build human-centered organizations

Use data and insights to configure your operating model to create world-class customer and employee experiences.

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Future Organization

An operating model that works for your people

What we think

Operating model blogs

Why agile teaming is not enough to win

To make the leap to enterprise agility, companies need to tackle legacy technology. Kent McMillan recommends how to address this elephant in the room.

Decision-making at the edges

Accenture’s Katherine Mohrig explains how slow decision-making is a barrier to democratization.

Bottling agility: Transformation through ecosystems

Accenture's Paul Jeruchimowitz blog examines how ecosystems can transform your operating model into a growth engine.

Accenture's intelligent organization accelerator

Solving for complexity with one powerful solution.



Setting the ambition, aligning it with your purpose, and assessing the capabilities and the path to create new value.


Highly participative methodologies, combined with data and analytics, to design organizational models and strengthen internal design capabilities.


Implementing agile and responsible operating models with our transformation capabilities, and our ecosystem of technology and talent partners.


Creating and running function and industry-specific processes that underpin intelligent operating models, through our network of delivery centers.

Case studies

Operating Model

Sakthi’s new go-to-market approach increased incoming business year-over-year by 60 percent and sales productivity by 70 percent.

Operating Model

An IIoT platform helped Biesse Group gather real-time data to improve customer service and loyalty.

Mergers & Acquisitions

To focus on high-growth market segments in the semiconductor sector, NXP needed to divest a leg of business.


Avis faced disruption with an end-to-end workplace solution to increase HR agility.

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Frequently asked questions

An Intelligent Operating Model is data-driven and capable of continual evolution. It provides organizations with the agility and resilience to swiftly adapt their capabilities and resources to meet changing strategic priorities, withstand market disruption and capture new opportunities. An intelligent operating model is digital at its core, underpinned by technology and guided by purpose.
The pandemic accelerated the pace of disruption and has fundamentally altered customer behaviors and re-shaped markets. Organizational agility and resiliency are increasingly critical to helping companies deal with these changes. The majority of executives now feel they need to completely re-think their operating models, while over 90% fear their companies’ very existence is jeopardized by operating models that can’t keep pace.
Accenture has identified five characteristics essential to gaining organizational agility. Human: Design around the needs of employees, consumers, and stakeholders, with a focus on continuous learning for your people. Liquid: Build structures that seamlessly access people, processes, systems, and assets from across the ecosystem. Enhanced: Provide the practices and skills to ensure humans and machines enhance one another. Living: Implement new, more flexible ways of structuring and organizing work to adapt to the market through, nimble, self-organized teams. Modular: Create independent, discrete businesses or capabilities that can be “plugged and played,” supporting multiple operating models that respond faster to your customers.
There is no one-size-fits all answer. Leaders need to find the model that serves their strategy and organizational context. By effective use of data insights and transforming work practices, processes and systems, organizations can gain agility and resilience, be more responsive to customers and better positioned to achieve sustainable growth into the future.
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